Airline Visual Identity

1945-1975
Author: M. C. Huhne
Publisher: Callisto Pub Gmbh
ISBN: 9783981655001
Category: Transportation
Page: 436
View: 7657
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Airline Visual Identity 1945-1975 is a series of concise and well researched case studies focusing on selected time segments in the corporate design histories of the world's greatest airlines. It provides unique insight into the design and advertising methods of an era when airlines were considered the most glamorous business sector and quality was the main criterion for selecting a flight. The airlines' visual identities were forged by some of the best creative minds of the time: designers like Ivan Chermayeff, Otl Aicher, Massimo Vignelli or Academy Award winner Saul Bass, as well as advertising luminaries like Mary Wells Lawrence. The book illustrates the shift from traditional methods of corporate design and advertisement to comprehensive modern identity programs that were generally introduced in the 1960's and early 1970's.

Airline Visual Identity 1945-1975

Hand-Crafted Collector's Case
Author: Matthias C. Hhne
Publisher: N.A
ISBN: 9783981655025
Category:
Page: 436
View: 8528
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The successful and elaborate Premium Edition of Airline Visual Identity 1945-1975 (2014) has received fine reviews in the most influential media around the world. Possibly no other publication in recent years has been produced with such technical sophistication. To reproduce all original works of art as precisely as possible, a total of seventeen different colors, five different types of varnishes, and two different methods of foil printing and embossing were used. The result is a book of exceptional vivacity that pushes the limits of modern printing technology which now presented in a hand-crafted collector's case. The book carefully curates the work of prestigious designers and advertising icons, taking the reader back in time to witness the glamorous days of the airline industry. It reproduces the best examples of commercial art from the period to give the reader a museum-like experience. Conceived by some of the best creative minds of the time, such as Ivan Chermayeff, Otl Aicher, Massimo Vignelli, Academy Award winner Saul Bass, or advertising titan May Wells Lawrence, the designs found in the book illustrate the shift from traditional methods of corporate design and advertising to comprehensive modern identity branding programs, a development which is characteristic of the 1960 s."

Pan Am History, Design & Identity

In Hand-crafted Collector's Case; Premium Edition
Author: M. C. Huhne
Publisher: Callisto Publishers Gmbh
ISBN: 9783981655056
Category:
Page: 384
View: 7932
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Pan Am: History, Design & Identity is a captivating story of an airline company that refused to consider anything impossible and single-handedly revolutionized air travel despite innumerable technical, political and organizational obstacles. From modest beginnings in the late 1920 s, Pan am developed into the world s best known airline company and served as an ambassador of American values and leadership. No other company has had a comparable influence on the airline industry, continually finding solutions for problems considered insolvable by others. Pan Am s rapid rise was accompanied by highly effective publicity campaigns which featured some of the best design and advertising in the industry. This book takes the reader on a journey into the elite world of early air travel and into the jet age when a plane ticket became affordable for the general public and mass tourism took off. The blue globe symbol, developed in the mid 1950 s, gained fame around the world. An icon and legend, it has remained in our collective visual memory down to the present day. The author explores the astonishing complexity of the company and its founder, Juan Trippe. A less known fact is that Pan Am for more than a decade built and operated the largest airline in China. Moreover, it founded Intercontinental Hotels, which today has become the world s largest hotel group. As a preeminent pioneer of global hotel operations, the company boasted an intricate and highly remarkable architectural and graphic design concept. Numerous images in this book have never been published. Great care was taken not only in developing a spell-binding visual storyline to complement the text, but also in reproducing and digitally restoring all images as accurately as possible. The book is a tribute to one of the most important companies of the 20th century and to its visionary founder. In the Premium Edition, additional care was devoted to reproduce all images true to the originals: in many instances specials Pantone colors, including gold and silver, were used to go beyond the already extremely high quality criteria of the books Standard Edition."

Airline

Identity, Design and Culture
Author: Keith Lovegrove
Publisher: Laurence King Publishing
ISBN: 9781856692052
Category: Aeronautics, Commercial
Page: 144
View: 2642
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This work celebrates the culture of air travel, from plane interiors and airline branding, to food and fashion. The book charts the development of all aspects of international air travel both, elegant and chic, kitsch and vulgar.

Art of the Airways


Author: Geza Szurovy
Publisher: N.A
ISBN: 9781610600927
Category:
Page: N.A
View: 4020
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Mapping the Airways


Author: Paul Jarvis
Publisher: Amberley Publishing Limited
ISBN: 1445654652
Category: Transportation
Page: 160
View: 2578
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Explore the integral part that maps have to play in the fascinating history of air travel.

Now Boarding

Fentress Airports + the Architecture of Flight
Author: Donald Albrecht
Publisher: Scala Books
ISBN: 9781857597684
Category: Airport buildings
Page: 143
View: 5302
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An accessible mix of academic commentary and playful exploration featuring the architecturally innovative designs of the award-winning firm Fentress Architects.

Otl Aicher


Author: Markus Rathgeb
Publisher: Phaidon Press
ISBN: 9780714869384
Category: Design
Page: 240
View: 9698
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German designer and educator, Otl Aicher, was a pioneer of twentieth century graphic design, renowned for creating visual identities for numerous corporations (including Lufthansa, FSB, and ERCO) and his work on symbol systems. Aicher, inspired by his design system for the Munich Olympics in 1972, worked for over twenty years to create a completely visual language and is often referred to as the “father of modern pictograms.” Born after World War I and raised during the takeover of the Nazi party in Germany, Aicher often used design as a method of political resistance and tool of social equality. He is known as much for his design philosophies as his completed work. He educated a generation future designers at the Hochschule für Gestaltung (HfG) in Ulm, Germany, the school he helped found in the 1950s and 60s. Late in life, Aicher collaborated repeatedly with British architect Norman Foster on designs for public buildings, integrating his interest in design with public planning. Aicher died in a car crash in 1991.

Braniff Airways

Flying Colors
Author: Richard Benjamin Cass
Publisher: Arcadia Publishing
ISBN: 1439654239
Category: Transportation
Page: 96
View: 7263
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Braniff Airways: Flying Colors takes readers on a magical flight through the history of Braniff International Airways, beginning with its small-town Oklahoma roots to its high-flying and stylish span of the globe. Braniff brought together the mystery of aviation with the glamorous fields of fashion, art, and design, and taught the flying world how to fly with style and beauty. It is this remarkable joining of forces that has made Braniff as popular today as it was when flying in style across the Atlantic and Pacific.

Popular Culture in the Age of White Flight

Fear and Fantasy in Suburban Los Angeles
Author: Eric Avila
Publisher: Univ of California Press
ISBN: 0520248112
Category: History
Page: 308
View: 7927
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"In Popular Culture in the Age of White Flight, Eric Avila offers a unique argument about the restructuring of urban space in the two decades following World War II and the role played by new suburban spaces in dramatically transforming the political culture of the United States. Avila's work helps us see how and why the postwar suburb produced the political culture of 'balanced budget conservatism' that is now the dominant force in politics, how the eclipse of the New Deal since the 1970s represents not only a change of views but also an alteration of spaces."—George Lipsitz, author of The Possessive Investment in Whiteness

Art of the Airport Tower


Author: Carolyn Russo
Publisher: Smithsonian Institution
ISBN: 1588345084
Category: Architecture
Page: 175
View: 566
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Art of the Airport Tower is a photographic journey to airports in the U.S. and around the world. This book, the companion volume to the Smithsonian National Air and Space Museum exhibition of the same name, explores 85 historic and contemporary airport towers through more than 100 fine art photographs by Carolyn Russo. Russo's photography makes these ordinary structures extraordinary: more than mere aviation artifacts, they are monumental abstractions, symbols of cultural expression, and testimonies of technological change. The first impression travelers have when they reach a new city or country may well be the tower; as such, it is often an embodiment of important symbols and values. For example, at the Stockholm-Arlanda Airport in Sweden, two lookout points perch like birds at the top of the control tower in reference to two protective ravens from Nordic mythology. The Hangzhou Xiaoshan International Airport in China features wavy structures designed to look like scrolls of silk delicately sheltering passengers below. Russo's striking photographs capture these features, and informative captions describe their architectural, cultural, and technological significance. An introduction by Smithsonian commercial aviation expert F. Robert van der Linden tells the history of airport towers to contextualize Russo's work. Art of the Airport Tower is a stunning book that brings a heightened awareness to the architectural beauty and historical significance of these structures.

The Art of the Airport

The World's Most Beautiful Terminals
Author: Alexander Gutzmer,Laura Frommberg,Stefan Eiselin
Publisher: Frances Lincoln
ISBN: 9780711238411
Category: Architecture
Page: 192
View: 8700
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Three quarters of a million people are in a plane somewhere right now. Many millions travel by air each day. For most of us, the experience of being in an airport is to be endured rather than appreciated, with little thought for the quality of the architecture. No matter how hard even the world's best architects have tried, it is difficult to make a beautiful airport. And yet such places do exist. Cathedrals of the jet age that offer something of the transcendence of flight even in an era of mass travel and budget fares. Here are twenty-one of the most beautiful airports in the world.

Gravity's Rainbow


Author: Thomas Pynchon
Publisher: Penguin
ISBN: 1101594659
Category: Fiction
Page: 768
View: 1894
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Winner of the 1974 National Book Award “A screaming comes across the sky. . .” A few months after the Germans’ secret V-2 rocket bombs begin falling on London, British Intelligence discovers that a map of the city pinpointing the sexual conquests of one Lieutenant Tyrone Slothrop, U.S. Army, corresponds identically to a map showing the V-2 impact sites. The implications of this discovery will launch Slothrop on an amazing journey across war-torn Europe, fleeing an international cabal of military-industrial superpowers, in search of the mysterious Rocket 00000, through a wildly comic extravaganza that has been hailed in The New Republic as “the most profound and accomplished American novel since the end of World War II.”

Jet Set

The People, the Planes, the Glamour, and the Romance in Aviation's Glory Years
Author: William Stadiem
Publisher: Ballantine Books
ISBN: 0345536975
Category: History
Page: 384
View: 933
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In October 1958, Pan American World Airways began making regularly scheduled flights between New York and Paris, courtesy of its newly minted wonder jet, the Boeing 707. Almost overnight, the moneyed celebrities of the era made Europe their playground. At the same time, the dream of international travel came true for thousands of ordinary Americans who longed to emulate the “jet set” lifestyle. Bestselling author and Vanity Fair contributor William Stadiem brings that Jet Age dream to life again in the first-ever book about the glamorous decade when Americans took to the skies in massive numbers as never before, with the rich and famous elbowing their way to the front of the line. Dishy anecdotes and finely rendered character sketches re-create the world of luxurious airplanes, exclusive destinations, and beautiful, wealthy trendsetters who turned transatlantic travel into an inalienable right. It was the age of Camelot and “Come Fly with Me,” Grace Kelly at the Prince’s Palace in Monaco, and Mary Quant miniskirts on the streets of Swinging London. Men still wore hats, stewardesses showed plenty of leg, and the beach at Saint-Tropez was just a seven-hour flight away. Jet Set reads like a who’s who of the fabulous and well connected, from the swashbuckling “skycoons” who launched the jet fleet to the playboys, moguls, and financiers who kept it flying. Among the bold-face names on the passenger manifest: Juan Trippe, the Yale-educated WASP with the Spanish-sounding name who parlayed his fraternity contacts into a tiny airmail route that became the world’s largest airline, Pan Am; couturier to the stars Oleg Cassini, the Kennedy administration’s “Secretary of Style,” and his social climbing brother Igor, who became the most powerful gossip columnist in America—then lost it all in one of the juiciest scandals of the century; Temple Fielding, the high-rolling high priest of travel guides, and his budget-conscious rival Arthur Frommer; Conrad Hilton, the New Mexico cowboy who built the most powerful luxury hotel chain on earth; and Mary Wells Lawrence, the queen bee of Madison Avenue whose suggestive ads for Braniff and other airlines brought sex appeal to the skies. Like a superfueled episode of Mad Men, Jet Set evokes a time long gone but still vibrant in American memory. This is a rollicking, sexy romp through the ring-a-ding glory years of air travel, when escape was the ultimate aphrodisiac and the smiles were as wide as the aisles. Praise for Jet Set “Aeronautics history, high times from the 1950s and ’60s, incredibly versatile name-dropping (from Mrs. John Jacob Astor to Christine Keeler of the Profumo scandal) and Sinatra’s ‘Come Fly With Me’ as a kind of theme song [all] connected to the glamorous days of air travel.”—Janet Maslin, The New York Times “What a book William Stadium has written. . . . The Kennedys, the Rat Pack, Frank Sinatra, and early financiers like Eddie Gilbert are dealt with in depth. . . . I lived intimately through it all in the ’50s, ’60s, ’70s, ’80s, and ’90s and I am yet to find a mistake in author Stadiem’s amazing book. Order it now. All the players are here.”—Liz Smith, syndicated columnist “William Stadiem sexes up the glory days of aviation in Jet Set. Fly me!”—Vanity Fair “William Stadiem’s Jet Set takes you where no modern airliner can: to a time . . . when the means of travel was as exotic as the destination, and sometimes more so.”—Town & Country From the Hardcover edition.

Art Deco Airports


Author: Terry Moyle,Rosie Louise
Publisher: New Holland Publishing Australia Pty Limited
ISBN: 9781742577821
Category:
Page: 304
View: 2616
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Art Deco Airports looks at the first airports of the world, specifically Airports of the 1920's and early 1930's. The book is illustrated in full color, with line drawings and photographs. With the 100 years of Commercial aviation occurring in 2019, Art Deco Airports marks that important anniversary. Focusing on airports in Great Britain, Europe, and the United States, all of which were heavily influenced by the art deco architecture of the era. These airport buildings were subject to enormous change as air transport became more popular and as aircraft technology meant entirely upgraded facilities. Many of these buildings were only in existence for sometimes 12 months before being either demolished or refurbished. Some of these fascinating buildings are also still in existence, albeit in a dilapidated state. The combination of these exotic and iconic buildings, fashion and associated aircrafts has never been captured in art before and will present an exciting and appealing aesthetic reminiscent of the art deco posters of that era. It is truly a lost world. A great gift for travel lovers and history buffs. -- Terry Moyle

Cargopilot


Author: Christiaan Van Heijst
Publisher: N.A
ISBN: 9780993260445
Category:
Page: 208
View: 4401
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Designing Twa

Eero Saarinen's Twa Flight Center in New York
Author: Kornel Ringli
Publisher: Park Book
ISBN: 9783906027753
Category: Architecture
Page: 192
View: 4963
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When it opened in 1962, the TWA Flight Center at New York's JFK airport was a sensation. Created by Eero Saarinen with a distinctly birdlike design, it was instantly seen as a striking emblem of the romance of air travel. More than half a century later, it remains a beloved icon of modern architecture. Designing TWA is the first book to tell the whole story of Saarinen's building, from its early planning through its closing in 2001 after the takeover of TWA by American Airlines. Documenting the terminal's commission, planning, building, and use, architect Kornel Ringli reveals the constant tension between the operational needs of the airline and Saarinen's visionary imaginings--revealing the TWA building as an incredible architectural achievement that nonetheless failed to meet the day-to-day demands of the business it housed. Lavishly illustrated with archival photographs, Designing TWA is an unprecedented look behind the scenes at the making of a modern masterpiece.

Aerial Geology

A High-Altitude Tour of North America's Spectacular Volcanoes, Canyons, Glaciers, Lakes, Craters, and Peaks
Author: Mary Caperton Morton
Publisher: Timber Press
ISBN: 1604698357
Category: Science
Page: 256
View: 6740
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“Get your head into the clouds with Aerial Geology.” —The New York Times Book Review Aerial Geology is an up-in-the-sky exploration of North America’s 100 most spectacular geological formations. Crisscrossing the continent from the Aleutian Islands in Alaska to the Great Salt Lake in Utah and to the Chicxulub Crater in Mexico, Mary Caperton Morton brings you on a fantastic tour, sharing aerial and satellite photography, explanations on how each site was formed, and details on what makes each landform noteworthy. Maps and diagrams help illustrate the geological processes and clarify scientific concepts. Fact-filled, curious, and way more fun than the geology you remember from grade school, Aerial Geology is a must-have for the insatiably curious, armchair geologists, million-mile travelers, and anyone who has stared out the window of a plane and wondered what was below.

C/ID

Visual Identity and Branding for the Arts
Author: Emily King,Angus Hyland
Publisher: Laurence King Publishing
ISBN: 9781856694087
Category: Business & Economics
Page: 173
View: 6070
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C/id provides a timely survey of the best recent design work for cultural clients, including galleries, museums, theatres and auditoriums. Thirty international case studies are featured that clearly express what good design can do to improve the fortunes and/or image of a cultural institution. The focus is on new identities and their application, as well as smaller design solutions such as gallery guides, promotional programmes (incorporating everything from posters to ad campaigns), exhibition catalogues, theatre programmes, branded merchandising, websites, signage systems and temporary exhibition design.--Back cover.

America's Local Service Airlines


Author: David H. Stringer
Publisher: Apt Collectibles
ISBN: 9780980109214
Category: Local service airlines
Page: 120
View: 9441
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After WWII, the U.S. government licensed 13 local service airlines in order to expand air service to less populous locations. This book covers the histories of these local airlines.