Bayesian Analysis with Python


Author: Osvaldo Martin
Publisher: Packt Publishing Ltd
ISBN: 1785889850
Category: Computers
Page: 282
View: 9387
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Unleash the power and flexibility of the Bayesian framework About This Book Simplify the Bayes process for solving complex statistical problems using Python; Tutorial guide that will take the you through the journey of Bayesian analysis with the help of sample problems and practice exercises; Learn how and when to use Bayesian analysis in your applications with this guide. Who This Book Is For Students, researchers and data scientists who wish to learn Bayesian data analysis with Python and implement probabilistic models in their day to day projects. Programming experience with Python is essential. No previous statistical knowledge is assumed. What You Will Learn Understand the essentials Bayesian concepts from a practical point of view Learn how to build probabilistic models using the Python library PyMC3 Acquire the skills to sanity-check your models and modify them if necessary Add structure to your models and get the advantages of hierarchical models Find out how different models can be used to answer different data analysis questions When in doubt, learn to choose between alternative models. Predict continuous target outcomes using regression analysis or assign classes using logistic and softmax regression. Learn how to think probabilistically and unleash the power and flexibility of the Bayesian framework In Detail The purpose of this book is to teach the main concepts of Bayesian data analysis. We will learn how to effectively use PyMC3, a Python library for probabilistic programming, to perform Bayesian parameter estimation, to check models and validate them. This book begins presenting the key concepts of the Bayesian framework and the main advantages of this approach from a practical point of view. Moving on, we will explore the power and flexibility of generalized linear models and how to adapt them to a wide array of problems, including regression and classification. We will also look into mixture models and clustering data, and we will finish with advanced topics like non-parametrics models and Gaussian processes. With the help of Python and PyMC3 you will learn to implement, check and expand Bayesian models to solve data analysis problems. Style and approach Bayes algorithms are widely used in statistics, machine learning, artificial intelligence, and data mining. This will be a practical guide allowing the readers to use Bayesian methods for statistical modelling and analysis using Python.

Bayesian Analysis with Python - Second Edition


Author: Osvaldo Martin
Publisher: N.A
ISBN: 9781789341652
Category: Computers
Page: 356
View: 3303
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Bayesian modeling with PyMC3 and exploratory analysis of Bayesian models with ArviZ Key Features A step-by-step guide to conduct Bayesian data analyses using PyMC3 and ArviZ A modern, practical and computational approach to Bayesian statistical modeling A tutorial for Bayesian analysis and best practices with the help of sample problems and practice exercises. Book Description The second edition of Bayesian Analysis with Python is an introduction to the main concepts of applied Bayesian inference and its practical implementation in Python using PyMC3, a state-of-the-art probabilistic programming library, and ArviZ, a new library for exploratory analysis of Bayesian models. The main concepts of Bayesian statistics are covered using a practical and computational approach. Synthetic and real data sets are used to introduce several types of models, such as generalized linear models for regression and classification, mixture models, hierarchical models, and Gaussian processes, among others. By the end of the book, you will have a working knowledge of probabilistic modeling and you will be able to design and implement Bayesian models for your own data science problems. After reading the book you will be better prepared to delve into more advanced material or specialized statistical modeling if you need to. What you will learn Build probabilistic models using the Python library PyMC3 Analyze probabilistic models with the help of ArviZ Acquire the skills required to sanity check models and modify them if necessary Understand the advantages and caveats of hierarchical models Find out how different models can be used to answer different data analysis questions Compare models and choose between alternative ones Discover how different models are unified from a probabilistic perspective Think probabilistically and benefit from the flexibility of the Bayesian framework Who this book is for If you are a student, data scientist, researcher, or a developer looking to get started with Bayesian data analysis and probabilistic programming, this book is for you. The book is introductory so no previous statistical knowledge is required, although some experience in using Python and NumPy is expected.

Data Science from Scratch


Author: O'Reilly
Publisher: БХВ-Петербург
ISBN: 5977537581
Category:
Page: 336
View: 2804
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Книга позволяет изучить науку о данных (Data Science) и применить полученные знания на практике. Она написана так, что способствуют погружению в Data Science анали-тика, фактически не обладающего глубокими знаниями в этой прикладной дисцип-лине. В объемах, достаточных для начала работы в области Data Science, книга содержит интенсивный курс языка Python, элементы линейной алгебры, математической ста-тистики, теории вероятностей, методов сбора, очистки, нормализации и обработки данных. Даны основы машинного обучения. Описаны различные математические модели и их реализация по методу k-ближайших соседей, наивной байесовской клас-сификации, линейной и логистической регрессии, а также модели на основе деревьев принятия решений, нейронных сетей и кластеризации. Рассказано о работе с реко-мендательными системами, описаны приемы обработки естественного языка, методы анализа социальных сетей, основы баз данных, SQL и MapReduce.

Bayes' Rule with Python

A Tutorial Introduction to Bayesian Analysis
Author: James V. Stone
Publisher: Jim Stone
ISBN: 9780993367939
Category: Bayesian statistical decision theory
Page: 176
View: 4852
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Discovered by an 18th century mathematician and preacher, Bayes' rule is a cornerstone of modern probability theory. In this richly illustrated book, a range of accessible examples is used to show how Bayes' rule is actually a natural consequence of common sense reasoning. Bayes' rule is then derived using intuitive graphical representations of probability, and Bayesian analysis is applied to parameter estimation. The tutorial style of writing, combined with a comprehensive glossary, makes this an ideal primer for novices who wish to become familiar with the basic principles of Bayesian analysis. Note that this book includes Python (3.0) code snippets, which reproduce key numerical results and diagrams.

Глубокое обучение


Author: Ян Гудфеллоу,Иошуа Бенджио,Аарон Курвилль
Publisher: Litres
ISBN: N.A
Category: Education
Page: N.A
View: 4100
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Глубокое обучение – это вид машинного обучения, наделяющий компьютеры способностью учиться на опыте и понимать мир в терминах иерархии концепций. Книга содержит математические и концептуальные основы линейной алгебры, теории вероятностей и теории информации, численных расчетов и машинного обучения в том объеме, который необходим для понимания материала. Описываются приемы глубокого обучения, применяемые на практике, в том числе глубокие сети прямого распространения, регуляризация, алгоритмы оптимизации, сверточные сети, моделирование последовательностей и др. Рассматриваются такие приложения, как обработка естественных языков, распознавание речи, компьютерное зрение, онлайновые рекомендательные системы, биоинформатика и видеоигры.Издание предназначено студентам вузов и аспирантам, а также опытным программистам, которые хотели бы применить глубокое обучение в составе своих продуктов или платформ.

Think Bayes

Bayesian Statistics in Python
Author: Allen B. Downey
Publisher: "O'Reilly Media, Inc."
ISBN: 1491945435
Category: Mathematics
Page: 214
View: 465
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If you know how to program with Python and also know a little about probability, you’re ready to tackle Bayesian statistics. With this book, you'll learn how to solve statistical problems with Python code instead of mathematical notation, and use discrete probability distributions instead of continuous mathematics. Once you get the math out of the way, the Bayesian fundamentals will become clearer, and you’ll begin to apply these techniques to real-world problems. Bayesian statistical methods are becoming more common and more important, but not many resources are available to help beginners. Based on undergraduate classes taught by author Allen Downey, this book’s computational approach helps you get a solid start. Use your existing programming skills to learn and understand Bayesian statistics Work with problems involving estimation, prediction, decision analysis, evidence, and hypothesis testing Get started with simple examples, using coins, M&Ms, Dungeons & Dragons dice, paintball, and hockey Learn computational methods for solving real-world problems, such as interpreting SAT scores, simulating kidney tumors, and modeling the human microbiome.

Modeling Techniques in Predictive Analytics with Python and R

A Guide to Data Science
Author: Thomas W. Miller
Publisher: FT Press
ISBN: 013389214X
Category: Computers
Page: 448
View: 9556
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Master predictive analytics, from start to finish Start with strategy and management Master methods and build models Transform your models into highly-effective code—in both Python and R This one-of-a-kind book will help you use predictive analytics, Python, and R to solve real business problems and drive real competitive advantage. You’ll master predictive analytics through realistic case studies, intuitive data visualizations, and up-to-date code for both Python and R—not complex math. Step by step, you’ll walk through defining problems, identifying data, crafting and optimizing models, writing effective Python and R code, interpreting results, and more. Each chapter focuses on one of today’s key applications for predictive analytics, delivering skills and knowledge to put models to work—and maximize their value. Thomas W. Miller, leader of Northwestern University’s pioneering program in predictive analytics, addresses everything you need to succeed: strategy and management, methods and models, and technology and code. If you’re new to predictive analytics, you’ll gain a strong foundation for achieving accurate, actionable results. If you’re already working in the field, you’ll master powerful new skills. If you’re familiar with either Python or R, you’ll discover how these languages complement each other, enabling you to do even more. All data sets, extensive Python and R code, and additional examples available for download at http://www.ftpress.com/miller/ Python and R offer immense power in predictive analytics, data science, and big data. This book will help you leverage that power to solve real business problems, and drive real competitive advantage. Thomas W. Miller’s unique balanced approach combines business context and quantitative tools, illuminating each technique with carefully explained code for the latest versions of Python and R. If you’re new to predictive analytics, Miller gives you a strong foundation for achieving accurate, actionable results. If you’re already a modeler, programmer, or manager, you’ll learn crucial skills you don’t already have. Using Python and R, Miller addresses multiple business challenges, including segmentation, brand positioning, product choice modeling, pricing research, finance, sports, text analytics, sentiment analysis, and social network analysis. He illuminates the use of cross-sectional data, time series, spatial, and spatio-temporal data. You’ll learn why each problem matters, what data are relevant, and how to explore the data you’ve identified. Miller guides you through conceptually modeling each data set with words and figures; and then modeling it again with realistic code that delivers actionable insights. You’ll walk through model construction, explanatory variable subset selection, and validation, mastering best practices for improving out-of-sample predictive performance. Miller employs data visualization and statistical graphics to help you explore data, present models, and evaluate performance. Appendices include five complete case studies, and a detailed primer on modern data science methods. Use Python and R to gain powerful, actionable, profitable insights about: Advertising and promotion Consumer preference and choice Market baskets and related purchases Economic forecasting Operations management Unstructured text and language Customer sentiment Brand and price Sports team performance And much more

An Introduction to Statistics with Python

With Applications in the Life Sciences
Author: Thomas Haslwanter
Publisher: Springer
ISBN: 3319283162
Category: Computers
Page: 278
View: 3513
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This textbook provides an introduction to the free software Python and its use for statistical data analysis. It covers common statistical tests for continuous, discrete and categorical data, as well as linear regression analysis and topics from survival analysis and Bayesian statistics. Working code and data for Python solutions for each test, together with easy-to-follow Python examples, can be reproduced by the reader and reinforce their immediate understanding of the topic. With recent advances in the Python ecosystem, Python has become a popular language for scientific computing, offering a powerful environment for statistical data analysis and an interesting alternative to R. The book is intended for master and PhD students, mainly from the life and medical sciences, with a basic knowledge of statistics. As it also provides some statistics background, the book can be used by anyone who wants to perform a statistical data analysis.

Python: End-to-end Data Analysis


Author: Phuong Vothihong,Martin Czygan,Ivan Idris,Magnus Vilhelm Persson,Luiz Felipe Martins
Publisher: Packt Publishing Ltd
ISBN: 1788396545
Category: Computers
Page: 931
View: 8128
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Leverage the power of Python to clean, scrape, analyze, and visualize your data About This Book Clean, format, and explore your data using the popular Python libraries and get valuable insights from it Analyze big data sets; create attractive visualizations; manipulate and process various data types using NumPy, SciPy, and matplotlib; and more Packed with easy-to-follow examples to develop advanced computational skills for the analysis of complex data Who This Book Is For This course is for developers, analysts, and data scientists who want to learn data analysis from scratch. This course will provide you with a solid foundation from which to analyze data with varying complexity. A working knowledge of Python (and a strong interest in playing with your data) is recommended. What You Will Learn Understand the importance of data analysis and master its processing steps Get comfortable using Python and its associated data analysis libraries such as Pandas, NumPy, and SciPy Clean and transform your data and apply advanced statistical analysis to create attractive visualizations Analyze images and time series data Mine text and analyze social networks Perform web scraping and work with different databases, Hadoop, and Spark Use statistical models to discover patterns in data Detect similarities and differences in data with clustering Work with Jupyter Notebook to produce publication-ready figures to be included in reports In Detail Data analysis is the process of applying logical and analytical reasoning to study each component of data present in the system. Python is a multi-domain, high-level, programming language that offers a range of tools and libraries suitable for all purposes, it has slowly evolved as one of the primary languages for data science. Have you ever imagined becoming an expert at effectively approaching data analysis problems, solving them, and extracting all of the available information from your data? If yes, look no further, this is the course you need! In this course, we will get you started with Python data analysis by introducing the basics of data analysis and supported Python libraries such as matplotlib, NumPy, and pandas. Create visualizations by choosing color maps, different shapes, sizes, and palettes then delve into statistical data analysis using distribution algorithms and correlations. You'll then find your way around different data and numerical problems, get to grips with Spark and HDFS, and set up migration scripts for web mining. You'll be able to quickly and accurately perform hands-on sorting, reduction, and subsequent analysis, and fully appreciate how data analysis methods can support business decision-making. Finally, you will delve into advanced techniques such as performing regression, quantifying cause and effect using Bayesian methods, and discovering how to use Python's tools for supervised machine learning. The course provides you with highly practical content explaining data analysis with Python, from the following Packt books: Getting Started with Python Data Analysis. Python Data Analysis Cookbook. Mastering Python Data Analysis. By the end of this course, you will have all the knowledge you need to analyze your data with varying complexity levels, and turn it into actionable insights. Style and approach Learn Python data analysis using engaging examples and fun exercises, and with a gentle and friendly but comprehensive "learn-by-doing" approach. It offers you a useful way of analyzing the data that's specific to this course, but that can also be applied to any other data. This course is designed to be both a guide and a reference for moving beyond the basics of data analysis.

Python Data Analysis


Author: Armando Fandango
Publisher: Packt Publishing Ltd
ISBN: 1787127923
Category: Computers
Page: 330
View: 2566
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Learn how to apply powerful data analysis techniques with popular open source Python modules About This Book Find, manipulate, and analyze your data using the Python 3.5 libraries Perform advanced, high-performance linear algebra and mathematical calculations with clean and efficient Python code An easy-to-follow guide with realistic examples that are frequently used in real-world data analysis projects. Who This Book Is For This book is for programmers, scientists, and engineers who have the knowledge of Python and know the basics of data science. It is for those who wish to learn different data analysis methods using Python 3.5 and its libraries. This book contains all the basic ingredients you need to become an expert data analyst. What You Will Learn Install open source Python modules such NumPy, SciPy, Pandas, stasmodels, scikit-learn,theano, keras, and tensorflow on various platforms Prepare and clean your data, and use it for exploratory analysis Manipulate your data with Pandas Retrieve and store your data from RDBMS, NoSQL, and distributed filesystems such as HDFS and HDF5 Visualize your data with open source libraries such as matplotlib, bokeh, and plotly Learn about various machine learning methods such as supervised, unsupervised, probabilistic, and Bayesian Understand signal processing and time series data analysis Get to grips with graph processing and social network analysis In Detail Data analysis techniques generate useful insights from small and large volumes of data. Python, with its strong set of libraries, has become a popular platform to conduct various data analysis and predictive modeling tasks. With this book, you will learn how to process and manipulate data with Python for complex analysis and modeling. We learn data manipulations such as aggregating, concatenating, appending, cleaning, and handling missing values, with NumPy and Pandas. The book covers how to store and retrieve data from various data sources such as SQL and NoSQL, CSV fies, and HDF5. We learn how to visualize data using visualization libraries, along with advanced topics such as signal processing, time series, textual data analysis, machine learning, and social media analysis. The book covers a plethora of Python modules, such as matplotlib, statsmodels, scikit-learn, and NLTK. It also covers using Python with external environments such as R, Fortran, C/C++, and Boost libraries. Style and approach The book takes a very comprehensive approach to enhance your understanding of data analysis. Sufficient real-world examples and use cases are included in the book to help you grasp the concepts quickly and apply them easily in your day-to-day work. Packed with clear, easy to follow examples, this book will turn you into an ace data analyst in no time.

Python Machine Learning By Example


Author: Yuxi (Hayden) Liu
Publisher: Packt Publishing Ltd
ISBN: 178355312X
Category: Computers
Page: 254
View: 6967
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Take tiny steps to enter the big world of data science through this interesting guide About This Book Learn the fundamentals of machine learning and build your own intelligent applications Master the art of building your own machine learning systems with this example-based practical guide Work with important classification and regression algorithms and other machine learning techniques Who This Book Is For This book is for anyone interested in entering the data science stream with machine learning. Basic familiarity with Python is assumed. What You Will Learn Exploit the power of Python to handle data extraction, manipulation, and exploration techniques Use Python to visualize data spread across multiple dimensions and extract useful features Dive deep into the world of analytics to predict situations correctly Implement machine learning classification and regression algorithms from scratch in Python Be amazed to see the algorithms in action Evaluate the performance of a machine learning model and optimize it Solve interesting real-world problems using machine learning and Python as the journey unfolds In Detail Data science and machine learning are some of the top buzzwords in the technical world today. A resurging interest in machine learning is due to the same factors that have made data mining and Bayesian analysis more popular than ever. This book is your entry point to machine learning. This book starts with an introduction to machine learning and the Python language and shows you how to complete the setup. Moving ahead, you will learn all the important concepts such as, exploratory data analysis, data preprocessing, feature extraction, data visualization and clustering, classification, regression and model performance evaluation. With the help of various projects included, you will find it intriguing to acquire the mechanics of several important machine learning algorithms – they are no more obscure as they thought. Also, you will be guided step by step to build your own models from scratch. Toward the end, you will gather a broad picture of the machine learning ecosystem and best practices of applying machine learning techniques. Through this book, you will learn to tackle data-driven problems and implement your solutions with the powerful yet simple language, Python. Interesting and easy-to-follow examples, to name some, news topic classification, spam email detection, online ad click-through prediction, stock prices forecast, will keep you glued till you reach your goal. Style and approach This book is an enticing journey that starts from the very basics and gradually picks up pace as the story unfolds. Each concept is first succinctly defined in the larger context of things, followed by a detailed explanation of their application. Every concept is explained with the help of a project that solves a real-world problem, and involves hands-on work—giving you a deep insight into the world of machine learning. With simple yet rich language—Python—you will understand and be able to implement the examples with ease.

Case Studies in Bayesian Statistical Modelling and Analysis


Author: Clair L. Alston,Kerrie L. Mengersen,Anthony N. Pettitt
Publisher: John Wiley & Sons
ISBN: 1118394321
Category: Mathematics
Page: 504
View: 2910
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Provides an accessible foundation to Bayesian analysis usingreal world models This book aims to present an introduction to Bayesian modellingand computation, by considering real case studies drawn fromdiverse fields spanning ecology, health, genetics and finance. Eachchapter comprises a description of the problem, the correspondingmodel, the computational method, results and inferences as well asthe issues that arise in the implementation of theseapproaches. Case Studies in Bayesian Statistical Modelling andAnalysis: Illustrates how to do Bayesian analysis in a clear and concisemanner using real-world problems. Each chapter focuses on a real-world problem and describes theway in which the problem may be analysed using Bayesianmethods. Features approaches that can be used in a wide area ofapplication, such as, health, the environment, genetics,information science, medicine, biology, industry and remotesensing. Case Studies in Bayesian Statistical Modelling andAnalysis is aimed at statisticians, researchers andpractitioners who have some expertise in statistical modelling andanalysis, and some understanding of the basics of Bayesianstatistics, but little experience in its application. Graduatestudents of statistics and biostatistics will also find this bookbeneficial.

Mastering Python Data Analysis


Author: Magnus Vilhelm Persson,Luiz Felipe Martins
Publisher: Packt Publishing Ltd
ISBN: 1783553308
Category: Computers
Page: 284
View: 3738
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Become an expert at using Python for advanced statistical analysis of data using real-world examples About This Book Clean, format, and explore data using graphical and numerical summaries Leverage the IPython environment to efficiently analyze data with Python Packed with easy-to-follow examples to develop advanced computational skills for the analysis of complex data Who This Book Is For If you are a competent Python developer who wants to take your data analysis skills to the next level by solving complex problems, then this advanced guide is for you. Familiarity with the basics of applying Python libraries to data sets is assumed. What You Will Learn Read, sort, and map various data into Python and Pandas Recognise patterns so you can understand and explore data Use statistical models to discover patterns in data Review classical statistical inference using Python, Pandas, and SciPy Detect similarities and differences in data with clustering Clean your data to make it useful Work in Jupyter Notebook to produce publication ready figures to be included in reports In Detail Python, a multi-paradigm programming language, has become the language of choice for data scientists for data analysis, visualization, and machine learning. Ever imagined how to become an expert at effectively approaching data analysis problems, solving them, and extracting all of the available information from your data? Well, look no further, this is the book you want! Through this comprehensive guide, you will explore data and present results and conclusions from statistical analysis in a meaningful way. You'll be able to quickly and accurately perform the hands-on sorting, reduction, and subsequent analysis, and fully appreciate how data analysis methods can support business decision-making. You'll start off by learning about the tools available for data analysis in Python and will then explore the statistical models that are used to identify patterns in data. Gradually, you'll move on to review statistical inference using Python, Pandas, and SciPy. After that, we'll focus on performing regression using computational tools and you'll get to understand the problem of identifying clusters in data in an algorithmic way. Finally, we delve into advanced techniques to quantify cause and effect using Bayesian methods and you'll discover how to use Python's tools for supervised machine learning. Style and approach This book takes a step-by-step approach to reading, processing, and analyzing data in Python using various methods and tools. Rich in examples, each topic connects to real-world examples and retrieves data directly online where possible. With this book, you are given the knowledge and tools to explore any data on your own, encouraging a curiosity befitting all data scientists.

Bayesian Methods for Hackers

Probabilistic Programming and Bayesian Inference
Author: Cameron Davidson-Pilon
Publisher: Addison-Wesley Professional
ISBN: 0133902927
Category: Computers
Page: 256
View: 8995
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Master Bayesian Inference through Practical Examples and Computation–Without Advanced Mathematical Analysis Bayesian methods of inference are deeply natural and extremely powerful. However, most discussions of Bayesian inference rely on intensely complex mathematical analyses and artificial examples, making it inaccessible to anyone without a strong mathematical background. Now, though, Cameron Davidson-Pilon introduces Bayesian inference from a computational perspective, bridging theory to practice–freeing you to get results using computing power. Bayesian Methods for Hackers illuminates Bayesian inference through probabilistic programming with the powerful PyMC language and the closely related Python tools NumPy, SciPy, and Matplotlib. Using this approach, you can reach effective solutions in small increments, without extensive mathematical intervention. Davidson-Pilon begins by introducing the concepts underlying Bayesian inference, comparing it with other techniques and guiding you through building and training your first Bayesian model. Next, he introduces PyMC through a series of detailed examples and intuitive explanations that have been refined after extensive user feedback. You’ll learn how to use the Markov Chain Monte Carlo algorithm, choose appropriate sample sizes and priors, work with loss functions, and apply Bayesian inference in domains ranging from finance to marketing. Once you’ve mastered these techniques, you’ll constantly turn to this guide for the working PyMC code you need to jumpstart future projects. Coverage includes • Learning the Bayesian “state of mind” and its practical implications • Understanding how computers perform Bayesian inference • Using the PyMC Python library to program Bayesian analyses • Building and debugging models with PyMC • Testing your model’s “goodness of fit” • Opening the “black box” of the Markov Chain Monte Carlo algorithm to see how and why it works • Leveraging the power of the “Law of Large Numbers” • Mastering key concepts, such as clustering, convergence, autocorrelation, and thinning • Using loss functions to measure an estimate’s weaknesses based on your goals and desired outcomes • Selecting appropriate priors and understanding how their influence changes with dataset size • Overcoming the “exploration versus exploitation” dilemma: deciding when “pretty good” is good enough • Using Bayesian inference to improve A/B testing • Solving data science problems when only small amounts of data are available Cameron Davidson-Pilon has worked in many areas of applied mathematics, from the evolutionary dynamics of genes and diseases to stochastic modeling of financial prices. His contributions to the open source community include lifelines, an implementation of survival analysis in Python. Educated at the University of Waterloo and at the Independent University of Moscow, he currently works with the online commerce leader Shopify.

Marketing Data Science

Modeling Techniques in Predictive Analytics with R and Python
Author: Thomas W. Miller
Publisher: FT Press
ISBN: 0133887340
Category: Business & Economics
Page: 225
View: 6131
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Now , a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, Thomas W. Miller explains essential concepts, principles, and theory in the context of real-world applications. Building on Miller's pioneering program, Marketing Data Science thoroughly addresses segmentation, target marketing, brand and product positioning, new product development, choice modeling, recommender systems, pricing research, retail site selection, demand estimation, sales forecasting, customer retention, and lifetime value analysis. Starting where Miller's widely-praised Modeling Techniques in Predictive Analytics left off, he integrates crucial information and insights that were previously segregated in texts on web analytics, network science, information technology, and programming. Coverage includes: The role of analytics in delivering effective messages on the web Understanding the web by understanding its hidden structures Being recognized on the web – and watching your own competitors Visualizing networks and understanding communities within them Measuring sentiment and making recommendations Leveraging key data science methods: databases/data preparation, classical/Bayesian statistics, regression/classification, machine learning, and text analytics Six complete case studies address exceptionally relevant issues such as: separating legitimate email from spam; identifying legally-relevant information for lawsuit discovery; gleaning insights from anonymous web surfing data, and more. This text's extensive set of web and network problems draw on rich public-domain data sources; many are accompanied by solutions in Python and/or R. Marketing Data Science will be an invaluable resource for all students, faculty, and professional marketers who want to use business analytics to improve marketing performance.

Bayes' Rule

A Tutorial Introduction to Bayesian Analysis
Author: James V. Stone
Publisher: Sebtel Press
ISBN: 0956372848
Category: Bayesian statistical decision theory
Page: 170
View: 4767
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In this richly illustrated book, a range of accessible examples are used to show how Bayes' rule is actually a natural consequence of commonsense reasoning. The tutorial style of writing, combined with a comprehensive glossary, makes this an ideal primer for the novice who wishes to become familiar with the basic principles of Bayesian analysis.

Алгоритмы и структуры данных


Author: Никлаус Вирт
Publisher: Litres
ISBN: 5040348096
Category: Computers
Page: N.A
View: 9904
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В классическом учебнике тьюринговского лауреата Н. Вирта аккуратно, на тщательно подобранных примерах прорабатываются основные темы алгоритмики – сортировка и поиск, рекурсия, динамические структуры данных.Перевод на русский язык выполнен заново, все рассуждения и программы проверены и исправлены, часть примеров по согласованию с автором переработана с целью максимального прояснения их логики (в том числе за счет использования цикла Дейкстры). Нотацией примеров теперь служит Оберон/Компонентный Паскаль – наиболее совершенный потомок старого Паскаля по прямой линии.Все программы проверены и работают в популярном варианте Оберона – системе Блэкбокс.Большая часть материала книги составляет необходимый минимум знаний по алгоритмике не только для программистов-профессионалов, но и любых других специалистов, активно использующих программирование в работе.Книга может быть использована как учебное пособие при обучении будущих программистов, начиная со старшеклассников в профильном обучении, а также подходит для систематического самообразования.(Компакт-диск прилагается только к печатному изданию.)

Bayes' Rule with MatLab

A Tutorial Introduction to Bayesian Analysis
Author: James V Stone
Publisher: N.A
ISBN: 9780993367908
Category: Mathematics
Page: 192
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Discovered by an 18th century mathematician and preacher, Bayes' rule is a cornerstone of modern probability theory. In this richly illustrated book, a range of accessible examples is used to show how Bayes' rule is actually a natural consequence of common sense reasoning. Bayes' rule is then derived using intuitive graphical representations of probability, and Bayesian analysis is applied to parameter estimation using the MatLab and Python programs provided online. The tutorial style of writing, combined with a comprehensive glossary, makes this an ideal primer for novices who wish to become familiar with the basic principles of Bayesian analysis. Note that this MatLab version of Bayes' Rule includes working MatLab code snippets alongside the relevant equations.