An Introduction to Communication Studies

12 Specialisation areas in communication studies Overview We said in Chapter 3 that one of the important developments in the study of communication was a move away from general models and theories to an approach that deals with specific ...

Author: Sheila Steinberg

Publisher: Juta and Company Ltd

ISBN: 0702172618

Category: Communication

Page: 356

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In this introductory textbook, the author contextualises approaches and theories on cornmunication studies by making use of local examples from the mass media, as well as relevant political and social experiences. The book is divided into two parts. The first provides students with a strong foundation in communication while the second focuses on the areas of specialisation within communication studies. Each chapter starts with the learning Outcomes and a short overview of the chapter. Students can monitor their learning by using the summaries and 'test yourself' questions at the end of every chapter. Scenarios provide examples of how the theory can be applied in practice. This makes for a learner-friendly and accessible book which will prove invaluable to Students and professionals alike. Beginner students majoring in Communication Studies, as well as those studying towards various degrees or qualifications where communication is a prerequisite will find this book useful.
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Introduction to Communication Studies

In recognition of this, we have brought together here four media scholars who were mentored by Fiske, during his time at the University of Wisconsin at Madison, for a conversation about Introduction to Communication Studies.

Author: John Fiske

Publisher: Routledge

ISBN: 9781136870187

Category: Language Arts & Disciplines

Page: 248

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This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies. How can we study communication? What are the main theories and methods of approach? This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.
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Communication Studies

Beginner students majoring in Communication Studies as well as those who are studying towards various degrees or qualifications where communication is a prerequisite, will find this book useful.

Author: Sheila Steinberg

Publisher: Juta

ISBN: 0702150932

Category: Language Arts & Disciplines

Page: 232

View: 503

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The author has drawn on three of her previous publications used at the University of South Africa (Unisa) to compile An Introduction to Communication Studies. Although the theory is based on material used in the USA and other overseas universities, South African students will be able to identify with the local comments and examples, TV programmes and other mass media, political and social experiences referred to in this book. Beginner students majoring in Communication Studies as well as those who are studying towards various degrees or qualifications where communication is a prerequisite, will find this book useful. In addition to interpersonal, group and mass communication, there is an extensive chapter on public speaking which takes into account that many professionals today have to address their colleagues and business associates in order to succeed in their profession. Public speaking in this sense is a skill required by most graduates in any job or profession and the chapter is pitched at these requirements as well as at speaking to larger audiences. The book is divided into two parts. The first part provides students with a strong foundation of communication, while the second focuses on the areas of specialisation within Communication Studies. In addition, each chapter starts with the learning outcomes and a short overview of the chapter. Students may monitor their learning with the summary and ‘test yourself’ questions at the end of every chapter, and the definitions highligted in the text assist students in their navigation of the terminology. Scenarios provide examples of how the theory can be applied in practice. This makes for a learner-friendly and accessible book which will indeed prove useful to students and professionals alike.
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Communication Studies

The semiotic and process schools of communication theory WHAT'S THE TEXT? John Fiske Introduction to Communication Studies Communication Studies as a discipline contains a recognisable body of theoretical work.

Author: Andrew Beck

Publisher: Routledge

ISBN: 9781136485282

Category: Language Arts & Disciplines

Page: 366

View: 270

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This book brings together a huge range of material including academic articles, film scripts and interplanetary messages adrift on space probes with supporting commentary to clarify their imporatance to the field. Communication Studies: The Essential Resource is a collection of essays and texts for all those studying communication at university and pre-university level. Individual sections address: * texts and meanings in communication * themes in personal communication * communication practice * culture, communication and context * debates and controversies in communication. Edited by the same teachers and examiners who brought us AS Communication Studies: The Essential Introduction, this volume will help communications students to engage with the subject successfully. Its key features include: * suggested further activities at the end of each chapter * a glossary of key terms * a comprehensive bibliography with web resources.
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In Search of a Simple Introduction to Communication

(Whether or not those who throng to business programs are aware of this, the difficulties that brought them to abandon communication studies in favor of business departments rear their heads in those programs just as stubbornly and for ...

Author: Nimrod Bar-Am

Publisher: Springer

ISBN: 9783319256252

Category: Science

Page: 216

View: 658

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This book is a philosophical introduction to the field of communication and media studies. In search of the philosophical backgrounds of that relatively young field, the book explores why this overwhelmingly popular discipline is in crisis. The book discusses classic introductions on communication, provides an update on lessons learned, and re-evaluates the work of pioneers in the light of up-to-date philosophical standards. It summarizes various debates surrounding the foundations of system theory and especially its applicability to the Social Sciences in general and to Communication Studies in particular. Communication schools promise their students an understanding of the source of a principal and dynamical power in their lives, a power shaping societies and identities, molding aspirations, and deciding their fates. They also promise students a practical benefit, a chance to learn the secret of controlling that dynamical power, improving a set of skills that would ensure them a critical edge in the future job market: become better media experts for all media. Yet no one seems to know how such promises are met. Can there be a general theory of communication? If not, what can (should) communication students learn? This book looks at the problem from a philosophical perspective and proposes a framework wherein critical cases can be tested.
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Introduction to Communication

The lack of a historical perspective is , of course , the result of the historical development of the field of communication studies . Following the communication revolution immediately after the Second World War , social scientists in ...

Author: G. M. Du Plooy

Publisher: Juta and Company Ltd

ISBN: 0702134465

Category: Communication

Page: 216

View: 268

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This publication aims to introduce undergraduate students to the research practices of communication science, with the emphasis on fundamental and basic research.
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Rhetorical Criticism in Communication Studies

the School of Communication Studies that we all attended, whether we were “international” students or Americans. These meetings, which took place in the context of the Introduction to Communication Studies class, offered us, ...

Author: Georgina Gabor

Publisher: Cambridge Scholars Publishing

ISBN: 9781527505087

Category: Language Arts & Disciplines

Page: 166

View: 907

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This book focuses on seven entries in Carl R. Burgchardt’s Readings in Rhetorical Criticism, to which it adds a complementary effort. While maintaining a strategy of ongoing dialogue with both the prospective reader and the texts under scrutiny, the book acknowledges the author’s privileged moment of essential identification and represents a step out of the limiting frame of the inherently political character of inquiry. This allows the book to present personal narrative about guidance by specific critics such as Edwin Black, Forbes Hill, Karlyn Khors Campbell, Kenneth Burke, William Lewis, and Raymie McKerrow through the labyrinth of “that Leviathan, the public mind” (H. Wichelns). The volume mediates a cross-cultural re-conceptualization of academic writing, more adequately inscribed within the symbolic border between the consolidated American and other fragile profiles of the discipline of Communication Studies.
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AS Communication Studies

The Essential Introduction Andrew Beck, Peter Bennett, Peter Wall. communication from both theoretical and practical perspectives . We offer you advice on how to enhance your own communication skills . We look at key perspectives in ...

Author: Andrew Beck

Publisher: Psychology Press

ISBN: 0415331188

Category: Communication

Page: 314

View: 438

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A comprehensive introduction for those studying communications at AS level. The authors introduce students to the main forms of communication & offer guidance on developing effective communication skills.
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Microhistories of Communication Studies

intercultural communication. The department required students to take at least one of the courses in order to complete the master's program. These courses joined two others, one a basic introduction to communication literature and one a ...

Author: Pat J. Gehrke

Publisher: Routledge

ISBN: 9781317247197

Category: Language Arts & Disciplines

Page: 216

View: 382

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The story of an academic discipline is usually conveyed in grand movements and long spans, but it can also be told through the lives of individual scholars, through the development of specialties, through the creation and change of departments, and through the formation and transformation of organizations. Using twelve histories of micro-dimensions of communication studies, this volume shows how sometimes small decisions, single scholars, individual departments, and marginalized voices can have dramatic roles in the history and future of an academic discipline. As a compilation of micro-histories with macro-lessons this volume stands alone in communication studies. Read as a companion to A Century of Communication Studies, the National Communication Association’s centennial volume, it offers rich detail, missing links, and local narratives that fully flesh out the discipline. In either case, no education in communication studies is complete without an understanding of the themes, challenges, and triumphs embodied by the twelve micro-histories offered in this book. This book was originally published as two special issues of Review of Communication.
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