No B S Ruthless Management of People and Profits

Giving a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other highly successful managers, millionaire maker Dan S. Kennedy delivers the answer.

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781599185408

Category: BUSINESS & ECONOMICS

Page: 378

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Revised edition of the author's No B.S. ruthless management of people & profits, published in 2008.
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No B S Time Management for Entrepreneurs

No B.S. Direct Marketing for NON-Direct Marketing Businesses, 2nd Edition No B.S. Guide to Maximum Referrals ... Edition No B.S. Ruthless Management of People & Profits, 2nd Edition No B.S. Grassroots Marketing with Jeff Slutsky No B.S. ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613083765

Category: Self-Help

Page: 240

View: 404

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TURN TIME INTO WEALTH WARNING: This book is not for the fain of heart, fawningly polite, or desperate to be liked. This book is expressively for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who has more great ideas that time and resources to take advantage of them, who runs (not walks) through each day. Your time is incredibly valuable to you, and you are constantly "running out of it." Serial entrepreneur Dan S. Kennedy delivers a fresh take on the mantra "time is money" as he shows you how to drastically re-engineer your entire relationship with time and, if applied faithfully, achieve peak personal productivity and make lots and lots of money. Learn how to: ACCURATELY CALCULATE THE VALUE OF YOUR TIME—and put a meter on those consuming it SLAY TIME VAMPIRES—like Mr. Have-You-Got-A-Minute, Mr. Meeting, and all the other bloodsuckers STOP 'PRODUCTIVUS INTERRUPTUS'—master the 5 time-defense tactics ACHIEVE MAXIMUM PRODUCTIVITY with Psycho-Cybernetics THE 8 NO B.S. TIME TRUTHS never to violate despite the conspiracy against them Become successful beyond your wildest dreams—APPLY THE #1 MOST POWERFUL PERSONAL DISCIPLINE THE 10 TIME MANAGEMENT TECHNIQUES worth using. Only 10! FIRE YOURSELF! Replace yourself. Make MORE money from LESS time, and have MORE freedom to do BIG things!
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No B S Time Management for Entrepreneurs

Management is a place where technology can be immensely valuable. In my book No B.S. Ruthless Management of People and Profits, I champion the use of live-time and recorded video and audio surveillance of all employees and places within ...

Author: Dan Kennedy

Publisher: Entrepreneur Press

ISBN: 9781599185095

Category: Business & Economics

Page: 240

View: 305

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In this latest edition, Kennedy tackles the technology of today and delivers new insights and tools for boosting personal productivity in keeping with his “less is more” approach. New material includes how to outsource, buying experts, expertise and time. Kennedy covers virtual assistants, errand-running services, and the far-reaching scope of activities and tasks people are paying others to do for them. Kennedy also adds two new chapters discussing how to get more accomplished by leveraging cooperative relationships, why goal setting (and New Year’s Resolutions) fails and how he manages achievement.
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No B S Price Strategy

And Chapter 43: Management By The (RIGHT) Numbers in my book, No B.S. Ruthless Management of People & Profits. Chapter 43 explains the 13 most important numbers to watch like a hawk, most of which are not well-understood by your ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613080245

Category: Business & Economics

Page: 288

View: 296

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Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price. Entrepreneurs are dared to re-examine their every belief about pricing and take a more creative, bold approach, using price to their extreme advantage and allowing them to be as profitable as possible. Liberating small business owners from all fear and timidity toward pricing, Kennedy and Marrs teach small business owners uncover how to avoid the 9 ultimate price and fee failures including excess concern about competitors’ lower prices, attracting customers who buy by price, and not offering premium pricing options. They also reveal how to discount without damage, the secret to price elasticity, how to break free from the price-product link, and, most importantly, how to set prices for the greatest profits. • Kennedy and Marrs disclose little-known revelations about the power of pricing including: • the 9 ultimate price and fee failures • the trick behind discounting without devaluing • the 5 price-related propositions to be concerned with • the million-dollar secret behind “FREE” • how to win price wars with competitors • Includes access to price strategy support tools at www.simplepricingsystem.com • Covers pricing strategies specific to recessions
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No B S Direct Marketing

... give you and they don't teach those dewy MBA's in business school that is critical for you to know and run your business with is presented in Chapter 43 of my book, No B.S. Ruthless Management of People and Profits, 2nd Edition.

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613083857

Category: Business & Economics

Page:

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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.
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No B S Grassroots Marketing Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses

... Marketing Businesses No B.S. Marketing to the Affluent No B.S. Ruthless Management of People & Profits No B.S. Time Management for Entrepreneurs New No B.S. Price Strategy (with Jason Marrs) Coming Soon No B.S. Trust-Based Marketing ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781599184395

Category: Business & Economics

Page: 240

View: 469

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Be a Small Business with BIG IMPACT Called the “professor of harsh reality,” Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you: You Are in a Fight for Your Life. As a local small business you’re vulnerable to distant online discounters, big box retailers, and other competition, you’ve got to do more than merely get customers—you have to keep them FOR LIFE. And, you have to win them over where your competition can’t—at the street level. Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term. Covers: 9 inconvenient truths of grassroots marketing Zero-Based Marketing—the solution when you figure out traditional and “non-traditional” marketing is failing you How to use the media as an extension of personality and of relationship—NOT a substitute for it Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics) On-site promotions—increase revenue without spending money, time or leaving your operation How to use—and how to waste dollars on—the Internet and other technology PLUS gain access to: FREE – Glazer-Kennedy University Webinar Series FREE – Elite Gold Insider’s Circle Membership* FREE – Income Explosion Guide & CD FREE – Income Explosion FAST START Tele-Seminar
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No B S Direct Marketing

... accountant won't give you and they don't teach those dewy MBAs in business school that is critical for you to know and run your business with is presented in Chapter 43 of my book, No B.S. Ruthless Management of People and Profits.

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613082324

Category: Business & Economics

Page: 240

View: 280

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Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy—delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.
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The Best of No BS

My book No B.S. Ruthless Management of People and Profits is the bluntest, toughest instruction manual for brand protection from the inside out ever written by anybody. In it, for example, I recommend full audio and video surveillance ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613084588

Category: Business & Economics

Page: 578

View: 919

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The ultimate Dan Kennedy collection. Millionaire-maker Dan S. Kennedy has told it like it is for over 30 years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from 12 of his best selling titles, showcases the top content from the legendary millionaire maker himself. Kennedy teaches business owners the customer-getting, sales-boosting, classic marketing strategies you need so you can stop accepting non-monetizable "likes" and "shares" and start making the marketing moves that really count. Inside, you will learn: The most powerful marketing tactics no matter what business you're in How to get riches with niches and become a magnet to your customers The monetizing magic of crafting effective communication The #1 way to prevent wasted marketing dollars 5 ways to grow your list for FREE (before spending a dime on advertising) How to turn passive content into an active conversion tool Create raving fans who introduce you to their networks Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
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No B S Marketing to the Affluent

The Ultimate, No Holds Barred, Take No Prisoners Guide to Getting Really Rich Dan Kennedy ... NONDirect Marketing Businesses No B.S. Ruthless Management of People and Profits, Second Edition No B.S. Grassroots Marketing No B.S. Business ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781613083093

Category: Business & Economics

Page: 428

View: 941

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SELL TO THOSE WHO SPEND: Market to the Affluent THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categories. THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences. Millionaire maker Dan S. Kennedy, joined by branding experts Nick Nanton, J.W. Dicks and team, show you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending. • Practical Strategies Revealed: Ritz-Carlton, Disney, Harrah’s Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples • E-Factors: 10 surprising Emotional Buy Triggers the affluent find irresistible • Stop Selling Products and Services: Learn how selling aspirations and emotional fulfillment is more profitable • StorySelling™: Learn how to scale the affluents’ “sales wall” • Million-Dollar Marketing System: Step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use
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No B S Trust Based Marketing

... New Economy No B.S. Time Management for Entrepreneurs No B.S. Direct Marketing for Non-Direct Marketing Businesses No B.S. Marketing to the Affluent No B.S. Ruthless Management of People and Profits Uncensored Sales Strategies (with ...

Author: Dan S. Kennedy

Publisher: Entrepreneur Press

ISBN: 9781599184401

Category: Business & Economics

Page: 240

View: 902

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Offers businessowners suggestions for building trust in customers and gaining the trust of potential clients, discussuing risk, exclusivity, the influence of the media, and how to avoid coming off as a salesman.
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