Nudge

Improving Decisions About Health, Wealth and Happiness
Author: Richard H Thaler,Cass R Sunstein
Publisher: Penguin UK
ISBN: 0141976101
Category: Business & Economics
Page: 320
View: 6176
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NO.1 INTERNATIONAL BESTSELLER From Cass R. Sunstein and Richard H. Thaler, winner of the 2017 Nobel Prize in Economics, Nudge is the book that changed the way we think about decision-making. Nudge is about choices - how we make them and how we can make better ones. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples and original research, the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. 'How often do you read a book that is both important and amusing, both practical and deep? ... A must-read for anyonewho wants to see both our minds and our society working better' Daniel Kahneman, author of Thinking, Fast and Slow 'I love this book. It is one of the few books I've read recently that fundamentally changes the way I think about the world' Steven D. Levitt, co-author of Freakonomics

Un pequeño empujón

El impulso que necesitas para tomar mejores decisiones sobre salud, dinero y felicidad
Author: Richard H. Thaler,Cass R. Sunstein
Publisher: TAURUS
ISBN: 8430619615
Category: Business & Economics
Page: 336
View: 5394
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El libro que inspiró a Barack Obama los fundamentos de la política al demostrar el poder de un pequeño empujón. Por el Premio Nobel de Economía 2017 Richard H. Thaler. En Un pequeño empujón, considerado ya un clásico y uno de los mejores libros sobre economía y política de las últimas décadas, Cass R. Sunstein y Richard H. Thaler, premio Nobel de Economía, observan cómo nuestras percepciones y decisiones dependen del modo en que se organizan ante nosotros las diferentes opciones. Gobiernos y empresas, pero también padres, profesores y médicos, se convierten así en una especie de «arquitectos de la elección». A través de leves impulsos, conscientes, a menudo invisibles y cuyo coste económico y político es irrisorio, las personas e instituciones públicas o privadas pueden incentivar sin mermar la libertad de elección de los ciudadanos, y obtener así grandes logros en relación con la sanidad pública, las finanzas o la lucha contra la desigualdad. Un libro esencial para quienes formulan nuestras políticas públicas, pero cuya aplicabilidad en nuestras vidas cotidianas es sorprendente y maravillosamente eficaz. Críticas: «¿Cuántas veces se encuentra uno con un libro a la vez importante y divertido, práctico y profundo? De lectura obligada para quien quiera ver mejorar el funcionamiento de nuestras mentes y nuestra sociedad.» Daniel Kahneman, Premio Nobel de Economía y autor de Pensar rápido, pensar despacio «Me entusiasma este libro. Es uno de los pocos que han cambiado de un modo trascendente mi manera de ver el mundo.» Steve Levitt, autor de Freakonomics «El libro más importante que he leído en veinte años.» Barry Schwartz, The American Prospect «Fabuloso. Cambiará tu forma de pensar, no solo sobre el mundo que te rodea y algunos de sus mayores problemas, sino también sobre ti mismo.» Michael Lewis, autor de La gran apuesta y Deshaciendo errores

Nudge

Awakening Each Other to the God Who's Already There
Author: Leonard Sweet
Publisher: David C Cook
ISBN: 9780781404938
Category: Religion
Page: 336
View: 9073
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Evangelism is about reaching out to others. Really? You think? Brace yourself. In Nudge, author Leonard Sweet sets out to revolutionize our understanding of evangelism. He defines evangelism as “nudge” – awakening each other to the God who is already there. Sweet’s revolution promises to affect your encounters with others, as well as shaking the very roots of your own faith. So brace yourself.

Nudge, Nudge, Think, Think

Experimenting with Ways to Change Civic Behaviour
Author: Peter John,Sarah Cotterill,Liz Richardson,Alice Moseley,Gerry Stoker,Graham Smith,Corinne Wales,Hanhua Liu,Hisako Nomura
Publisher: A&C Black
ISBN: 1780935552
Category: Political Science
Page: 208
View: 9877
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How can governments persuade citizens to act in socially beneficial ways? This successor to Thaler and Sunstein's cult book Nudge argues that an alternative approach needs to be considered - a 'think' strategy, in which citizens deliberate their own priorities as part of a process of civic renewal.

Nudge

Improving Decisions about Health, Wealth and Happiness
Author: Mark Egan
Publisher: CRC Press
ISBN: 1351350773
Category:
Page: N.A
View: 9212
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When it was published in 2008, Richard Thaler and Cass Sunstein's Nudge: Improving Decisions about Health, Wealth, and Happiness quickly became one of the most influential books in modern economics and politics. Within a short time, it had inspired whole government departments in the US and UK, and others as far afield as Singapore. One of the keys to Nudge's success is Thaler and Sunstein's ability to create a detailed and persuasive case for their take on economic decision-making. Nudge is not a book packed with original findings or data; instead it is a careful and systematic synthesis of decades of research into behavioral economics. The discipline challenges much conventional economic thought - which works on the basis that, overall, humans make rational decisions - by focusing instead on the 'irrational' cognitive biases that affect our decision making. These seemingly in-built biases mean that certain kinds of economic decision-making are predictably irrational. Thaler and Sunstein prove themselves experts at creating persuasive arguments and dealing effectively with counter-arguments. They conclude that if governments understand these cognitive biases, they can 'nudge' us into making better decisions for ourselves. Entertaining as well as smart, Nudge shows the full range of reasoning skills that go into making a persuasive argument.

la madre


Author: Maximo Gorki
Publisher: NoBooks Editorial
ISBN: N.A
Category:
Page: N.A
View: 5170
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Una ventana a ideas revolucionarias. Aunque La Madre de Gorky tiene quiza un exceso de retorica, es sin embargo una ventana a las ideas revolucionarias, en especial en el conmovedor retrato de la madre que decide tomar los rumbos de su hijo, cuando este es encarcelado por sus ideas. Pero mas importante que el argumento, es la excelente serie de retratos psicologicos, hechos con tal acierto que han colocado a Gorky como uno de los más penetrantes novelistas de la Rusia revolucionaria. Independientemente. A window to revolutionary ideas: Though "The mother" of Gorky probably has an excess of rhetoric, it is nevertheless a window to revolutionary ideas, especially in the touching portrait of the mother who decides to take the path of her son when he is imprisoned for his ideas. But even better than the argument, it is the excellent series of psychological portraits, done with such wisdom, that they have placed Gorky as one of the most penetrating novelists of the revolutionary Russia. Aside from the ideas that he tries to transmit, the keenness of the writer to show people from low classes who are raised by their idealism, is fascinating. Note: This is an audiobook in Spanish.

Why Nudge?

The Politics of Libertarian Paternalism
Author: Cass R. Sunstein
Publisher: Yale University Press
ISBN: 0300206925
Category: Political Science
Page: 208
View: 4934
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Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behavioral economics to make a fresh argument about the legitimate scope of government, bearing on obesity, smoking, distracted driving, health care, food safety, and other highly volatile, high-profile public issues. Behavioral economists have established that people often make decisions that run counter to their best interests—producing what Sunstein describes as “behavioral market failures.” Sometimes we disregard the long term; sometimes we are unrealistically optimistic; sometimes we do not see what is in front of us. With this evidence in mind, Sunstein argues for a new form of paternalism, one that protects people against serious errors but also recognizes the risk of government overreaching and usually preserves freedom of choice. Against those who reject paternalism of any kind, Sunstein shows that “choice architecture”—government-imposed structures that affect our choices—is inevitable, and hence that a form of paternalism cannot be avoided. He urges that there are profoundly moral reasons to ensure that choice architecture is helpful rather than harmful—and that it makes people’s lives better and longer.

Nudge and the Law

A European Perspective
Author: Alberto Alemanno,Anne-Lise Sibony
Publisher: Bloomsbury Publishing
ISBN: 178225949X
Category: Law
Page: 336
View: 703
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Behavioural sciences help refine our understanding of human decision-making. Their insights are immensely relevant for policy-making since public intervention works much better when it targets real people rather than imaginary beings assumed to be perfectly rational. Increasingly, governments around the world are keen to rely on those insights for reshaping public interventions in a wide range of policy areas such as energy, health, financial services and data protection. When policy-making meets behavioural sciences, effective and low-cost regulations can emerge in the form of default rules, smart disclosure and simplification requirements. While behaviourally-informed intervention has a huge potential for policymaking, it also attracts legitimacy and practicability concerns. Nudge and the Law takes a European perspective on those issues and explores the legal implications of the emergent phenomenon of behavioural regulation by focusing on the challenges and opportunities it may offer to EU policy-making and beyond.

Nudge Theory in Action

Behavioral Design in Policy and Markets
Author: Sherzod Abdukadirov
Publisher: Springer
ISBN: 3319313193
Category: Business & Economics
Page: 351
View: 2219
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This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.

Nudge Blue

A Rifleman's Chronicle of World War II
Author: Donald E. Lavender
Publisher: Merriam Press
ISBN: 1576380963
Category: Soldiers
Page: 150
View: 8764
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Lavender was a member of Company I, 39th Infantry Regiment, 9th Infantry Division, originally arriving as a replacement in early October 1944 in the Hürtgen Forest. There are a lot of stories about the war. Some have been made into movies. If you are looking for sensationalism, you won't find it here. If you have an interest in what war was like to a 20-year-old in the Infantry, Nudge Blue comes close to describing that experience. The combat portion of this story was written directly from notes accumulated during the actual fighting. In the over 50 years since, facts about places and unit action have been verified to assure accuracy. It includes action in several places that are famousthe Hürtgen Forest, the Bulge, the Rhine River crossing at Remagen and contact with the Russians on the Elbe River. The military experience prior to combat, the post-war situation in Europe and commentary about war, in the appendices, were added later. Veterans who were in I Company of the 39th Infantry have commented favorably about Nudge Blue acknowledging it to be a faithful description of their personal experience. Lavender's experiences in combat make for fascinating, insightful reading, and an excellent companion to the late Bob Baldridge's Victory Road, showing what it was like to be an infantryman in the 9th Division.

When Memories Nudge You Softly

A Compilation of Articles Written for the Witherell Times
Author: John P. Gawlak
Publisher: iUniverse
ISBN: 1462011381
Category: Biography & Autobiography
Page: 104
View: 7223
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“As we grow older, we all wander back in time. The time of our youth, where the peak of our powers knew no limits. We could see beyond the horizon. Mountains to climb presented no obstacles. We could outstrip the majesty of an eagle in flight. Is there a better way to celebrate the joy of your life than by reliving our memories, dreaming our dreams? Knowing that by sharing, you can love your way through anything.”

Just the Nudge I Needed


Author: Timothy M. Zuverink
Publisher: iUniverse
ISBN: 1491729864
Category: Fiction
Page: 232
View: 4631
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English as a Second Language instructor Trevor McCall lives with his cat in a studio apartment on the north side of Chicago. It's not a bad life but it's far from what Trevor pictured for himself at age 38. Not only is he struggling financially, he's also alone. And having been single for the last four years, he's beginning to fear it will become a permanent condition. Nice guys finish last, or so he's been told, and Trevor is definitely a kindhearted, contemplative soul. When not teaching, Trevor tries to fill his time with various cultural pursuits. And while fulfilling, he lacks that one special person to share it all with. One day Trevor and Scott-a musician he's befriended who has recently moved into his building-run into a stranger at their local pet supply store and Trevor can't keep his eyes off the handsome somewhat older man. By chance Scott later runs into the same man and decides to make contact on Trevor's behalf. It turns out he's a Greek-American named Nick who lives in their neighborhood. And he owns a beautiful Shiba Inu named Jefferson. Trevor himself spots Nick one night and from somewhere deep inside musters up the courage to approach. There is an instant rapport between them and soon they become romantically involved. Nick is everything Trevor has ever wanted in a partner, and although commitment is scary, Trevor knows that Nick is just the nudge he's needed to get his life moving forward again.

Te daría el mundo


Author: Jandy Nelson
Publisher: Alfaguara Infantil
ISBN: 6073129963
Category: Juvenile Fiction
Page: N.A
View: 3628
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La historia de dos mellizos muy diferentes, uno introvertido y gay, la otra muy lanzada y decidida, y de cómo sus vidas se separan para volver a encontrarse años más tarde. Una novela salvaje y profundamente conmovedora, con una brillante historia sobre el primer amor, la familia y la traición. Ganadora del Premio Printz "por Excelencia en Literatura Young Adult". Noah y su hermana gemela Jude son inseparables. El solitario Noah dibuja sin parar, y se ha enamorado en secreto de su enigmático vecino. La atrevida Jude salta desde altísimos acantilados, se pinta los labios de rojo y habla hasta por los codos. Pero tres años después, a los 16, los hermanos ya no se hablan. Algo pasó entre ellos que arruinó dramáticamente su relación y los llevó por caminos diferentes. Entonces Jude conoce a un chico guapo, frágil y arrogante... y a alguien más, una nueva fuerza en su vida, todavía más impredecible y ligada a su pasado de forma inevitable. Los primeros años de esta historia los cuenta Noah; los últimos, Jude. Lo que ninguno comprende es que apenas conocen la mitad de la historia. Si tan sólo pudieran compartirla... La crítica ha opinado: "El estilo de Nelson es tan eléctrico que sus páginas parecen resplandecer en la oscuridad." -Ransom Riggs, autor del bestseller El hogar de Miss Peregrine para niños peculiares- "Jandy Nelson es un excepcional y explosivo talento. Su prosa es vivaz, arrebatadora y está impregnada de pasión; me recuerda por qué las palabras pueden cambiar al mundo." -Tahereh Mafi, autora bestseller de The New York Times por la serie Shatter Me- "Una explosión de color. Ingeniosa... leerla es una experiencia de crecimiento en sí misma" -Entertaiment Weekly-

Monty Python and Philosophy

Nudge Nudge, Think Think!
Author: Gary L. Hardcastle,George A. Reisch,William Irwin
Publisher: Open Court
ISBN: 0812696980
Category: Philosophy
Page: 288
View: 9006
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From the 1970s cult TV show, Monty Python’s Flying Circus, to the current hit musical Spamalot, the Monty Python comedy troupe has been at the center of popular culture and entertainment. The Pythons John Cleese, Graham Chapman, Eric Idle, Terry Jones, Michael Palin, and Terry Gilliam are increasingly recognized and honored for their creativity and enduring influence in the worlds of comedy and film. Monty Python and Philosophy extends that recognition into the world of philosophy. Fifteen experts in topics like mythology, Buddhism, feminism, logic, ethics, and the philosophy of science bring their expertise to bear on Python movies such as Monty Python’s Life of Brian and Flying Circus mainstays such as the Argument Clinic, the Dead Parrot Sketch, and, of course, the Bruces, the Pythons’ demented, song-filled vision of an Australian philosophy department. Monty Python and Philosophy follows the same hit format as the other titles in this popular series and explains all the philosophical concepts discussed in laymen’s terms.

Summary of Nudge: Improving Decisions About Health, Wealth, and Happiness by Mark Egan


Author: Readtrepreneur Publishing
Publisher: Readtrepreneur Publishing
ISBN: 1386554561
Category: Reference
Page: N.A
View: 6639
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​Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler and Cass R. Sunstein | Book Summary | Readtrepreneur (Disclaimer: This is NOT the original book, but an unofficial summary.) You make decisions every day. Learn how to make the right ones. Nudge will provide you with a system for making both simple and complex decisions. With a simple nudge, you will never make the wrong choice again. (Note: This summary is wholly written and published by readtrepreneur. It is not affiliated with the original author in any way) "The false assumption is that almost all people, almost all of the time, make choices that are in their best interest or at the very least are better than the choices that would be made by someone else." – Richard H. Thaler and Cass R. Sunstein Through a series of examples and using the results of decades-long behavioral research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein demonstrate that most of our decisions are influenced in a number of ways, which can lead us to making poor choices. By knowing how people's decisions are influenced, you will be able to learn how to make better choices and how to nudge the people around you in the right direction. Authors Richard H. Thaler Cass R. Sunstein stress the importance of understanding what influences our decision making process, in order to improve our decisions about health, wealth and happiness. P.S. Nudge is an extremely useful book that will help you make the right choices in life. By understanding the psychology behind making decisions, you will also be able to help the people around you and use this knowledge in your work. The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Grab your Copy Right Away! Why Choose Us, Readtrepreneur?  Highest Quality Summaries  Delivers Amazing Knowledge  Awesome Refresher  Clear And Concise Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book.

Todo lo que he aprendido con la psicología económica

El encuentro entre la economía y la psicología, y sus implicaciones para los individuos
Author: Richard H. Thaler
Publisher: Deusto
ISBN: 8423426386
Category: Business & Economics
Page: N.A
View: 6767
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La teoría económica clásica ha considerado el comportamiento irracional como irrelevante en el ámbito de su investigación. Sin embargo, la evidencia indica que el ser humano no actúa siempre guiado por criterios racionales y es propenso a cometer errores. Nuestros deseos, valores, miedos, prejuicios o afectos, por ejemplo, influyen claramente en nuestra valoración y juicio de las cosas, así como en nuestra toma de decisiones. Ya sea al comprar un despertador o solicitar una hipoteca, todos nos desviamos de los estándares de racionalidad asumidos por los economistas y ese es el objeto de estudio de la psicología económica. Richard Thaler, pionero en este campo y uno de sus mayores expertos, aborda la evolución y los hitos en esta disciplina desde sus inicios en los años setenta del siglo xx hasta la actualidad. Este libro orienta al lector sobre cómo tomar decisiones más inteligentes en un mundo cada vez más confuso y revela cómo el análisis de la psicología económica abre el camino a nuevas formas de tomar decisiones, desde la economía familiar hasta la selección de jugadores profesionales de fútbol o la gestión de nuevos negocios como Uber. Después de leerlo, cambiarás tu manera de pensar sobre la economía.

The Art of the Nudge


Author: John Geraci
Publisher: N.A
ISBN: 9781943164134
Category:
Page: N.A
View: 5166
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The Art of the Nudge (TATN) is a step by step framework to: N - (K)now what you want to do or accomplish, and more importantly, WHY? U - Understand the current story being told by you and others in your organization. D - Develop a new story that empowers people and ignites their passion to take Action G - Give and tell this story often enough to inspire others to act with their maximum potential. E - Evaluate progress, celebrate success, and continue to Nudge or adapt.Within the framework of The Art of the Nudge, you will learn to believe in the untapped potential and power of your brain with some key pictures: The Iceberg, Superhighways and Dirt Roads, and the Elephant and Rider.Visualizing our TATN Framework as a car, we will introduce you to some key components and complementary tools: Personality Profiles as the tires, Story Gathering as the engine, and Nudges as the gas pedal, to help you powerfully utilize the framework.