Nudge

Improving Decisions About Health, Wealth and Happiness
Author: Richard H Thaler,Cass R Sunstein
Publisher: Penguin UK
ISBN: 0141976101
Category: Business & Economics
Page: 320
View: 9932
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NO.1 INTERNATIONAL BESTSELLER From Cass R. Sunstein and Richard H. Thaler, winner of the 2017 Nobel Prize in Economics, Nudge is the book that changed the way we think about decision-making. Nudge is about choices - how we make them and how we can make better ones. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples and original research, the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. 'How often do you read a book that is both important and amusing, both practical and deep? ... A must-read for anyonewho wants to see both our minds and our society working better' Daniel Kahneman, author of Thinking, Fast and Slow 'I love this book. It is one of the few books I've read recently that fundamentally changes the way I think about the world' Steven D. Levitt, co-author of Freakonomics

Nudge

Wie man kluge Entscheidungen anstößt
Author: Richard H. Thaler,Cass R. Sunstein
Publisher: Ullstein eBooks
ISBN: 3430920035
Category: Science
Page: 400
View: 2362
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Nudge – so heißt die Formel, mit der man andere dazu bewegt, die richtigen Entscheidungen zu treffen. Denn Menschen verhalten sich von Natur aus nicht rational. Nur mit einer Portion List können sie dazu gebracht werden, vernünftig zu handeln. Aber wie schafft man das, ohne sie zu bevormunden? Wie erreicht man zum Beispiel, dass sie sich um ihre Altervorsorge kümmern, umweltbewusst leben oder sich gesund ernähren? Darauf gibt Nudge die Antwort. Das Konzept hat bereits viele Entscheidungsträger überzeugt, darunter US-Präsident Barack Obama. Anschaulich und unterhaltsam präsentieren der Wirtschaftsnobelpreisträger Richard Thaler und Cass Sunstein einen neuen Ansatz der Verhaltensökonomie, der schon heute das Denken und Handeln in Politik und Wirtschaft prägt.

Die Mutter


Author: Maxim Gorki
Publisher: BoD – Books on Demand
ISBN: 3958700616
Category: Fiction
Page: 480
View: 5857
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Maxim Gorki\'s (1868 - 1936) richtiger Name war Alexei Maximowitsch Peschkow. Er war der Sohn eines Tischlers. Er bildete sich selbst durch Lesen, wanderte durch die Ukraine, die Krim und den Kaukasus, reiste nach Amerika und Westeuropa. \"Die Mutter\" ist ein halb dokumentarischer Roman von Maxim Gorki aus dem Jahr 1906/1907. Er handelt von dem revolutionären Kampf des jungen Arbeiters Pawel und der damit verbundenen proletarischen Bewusstseinsbildung seiner Mutter. Das Werk gilt als der erste und einer der wichtigsten Romane des Sozialistischen Realismus.

Why Nudge?

The Politics of Libertarian Paternalism
Author: Cass R. Sunstein
Publisher: Yale University Press
ISBN: 0300197861
Category: Business & Economics
Page: 208
View: 8143
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The best-selling author of Simpler offers an argument for protecting people from their own mistakes.

Nudge, Nudge, Think, Think

Experimenting with Ways to Change Civic Behaviour
Author: Peter John,Sarah Cotterill,Liz Richardson,Alice Moseley,Gerry Stoker,Graham Smith,Corinne Wales,Hanhua Liu,Hisako Nomura
Publisher: A&C Black
ISBN: 1780935552
Category: Political Science
Page: 208
View: 1328
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How can governments persuade citizens to act in socially beneficial ways? This successor to Thaler and Sunstein's cult book Nudge argues that an alternative approach needs to be considered - a 'think' strategy, in which citizens deliberate their own priorities as part of a process of civic renewal.

Nudge

Awakening Each Other to the God Who's Already There
Author: Leonard Sweet
Publisher: David C Cook
ISBN: 9780781404938
Category: Religion
Page: 336
View: 1967
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Evangelism is about reaching out to others. Really? You think? Brace yourself. In Nudge, author Leonard Sweet sets out to revolutionize our understanding of evangelism. He defines evangelism as “nudge” – awakening each other to the God who is already there. Sweet’s revolution promises to affect your encounters with others, as well as shaking the very roots of your own faith. So brace yourself.

Nudge

Improving Decisions about Health, Wealth and Happiness
Author: Mark Egan
Publisher: CRC Press
ISBN: 1351350773
Category:
Page: N.A
View: 1995
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When it was published in 2008, Richard Thaler and Cass Sunstein's Nudge: Improving Decisions about Health, Wealth, and Happiness quickly became one of the most influential books in modern economics and politics. Within a short time, it had inspired whole government departments in the US and UK, and others as far afield as Singapore. One of the keys to Nudge's success is Thaler and Sunstein's ability to create a detailed and persuasive case for their take on economic decision-making. Nudge is not a book packed with original findings or data; instead it is a careful and systematic synthesis of decades of research into behavioral economics. The discipline challenges much conventional economic thought - which works on the basis that, overall, humans make rational decisions - by focusing instead on the 'irrational' cognitive biases that affect our decision making. These seemingly in-built biases mean that certain kinds of economic decision-making are predictably irrational. Thaler and Sunstein prove themselves experts at creating persuasive arguments and dealing effectively with counter-arguments. They conclude that if governments understand these cognitive biases, they can 'nudge' us into making better decisions for ourselves. Entertaining as well as smart, Nudge shows the full range of reasoning skills that go into making a persuasive argument.

Ich gebe dir die Sonne


Author: Jandy Nelson
Publisher: cbt Verlag
ISBN: 3641190401
Category: Young Adult Fiction
Page: 480
View: 8909
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Am Anfang sind Jude und ihr Zwillingsbruder Noah unzertrennlich. Noah malt ununterbrochen und verliebt sich Hals über Kopf in den neuen, faszinierenden Jungen von nebenan, während Draufgängerin Jude knallroten Lippenstift entdeckt, in ihrer Freizeit Kopfsprünge von den Klippen macht und für zwei redet. Ein paar Jahre später sprechen die Zwillinge kaum ein Wort miteinander. Etwas ist passiert, das die beiden auf unterschiedliche Art verändert und ihre Welt zerstört hat. Doch dann trifft Jude einen wilden, unwiderstehlichen Jungen und einen geheimnisvollen, charismatischen Künstler ...

Nudge and the Law

A European Perspective
Author: Alberto Alemanno,Anne-Lise Sibony
Publisher: Bloomsbury Publishing
ISBN: 178225949X
Category: Law
Page: 336
View: 7327
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Behavioural sciences help refine our understanding of human decision-making. Their insights are immensely relevant for policy-making since public intervention works much better when it targets real people rather than imaginary beings assumed to be perfectly rational. Increasingly, governments around the world are keen to rely on those insights for reshaping public interventions in a wide range of policy areas such as energy, health, financial services and data protection. When policy-making meets behavioural sciences, effective and low-cost regulations can emerge in the form of default rules, smart disclosure and simplification requirements. While behaviourally-informed intervention has a huge potential for policymaking, it also attracts legitimacy and practicability concerns. Nudge and the Law takes a European perspective on those issues and explores the legal implications of the emergent phenomenon of behavioural regulation by focusing on the challenges and opportunities it may offer to EU policy-making and beyond.

Nudge Blue

A Rifleman's Chronicle of World War II
Author: Donald E. Lavender
Publisher: Merriam Press
ISBN: 1576380963
Category: Soldiers
Page: 150
View: 7460
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Lavender was a member of Company I, 39th Infantry Regiment, 9th Infantry Division, originally arriving as a replacement in early October 1944 in the Hürtgen Forest. There are a lot of stories about the war. Some have been made into movies. If you are looking for sensationalism, you won't find it here. If you have an interest in what war was like to a 20-year-old in the Infantry, Nudge Blue comes close to describing that experience. The combat portion of this story was written directly from notes accumulated during the actual fighting. In the over 50 years since, facts about places and unit action have been verified to assure accuracy. It includes action in several places that are famousthe Hürtgen Forest, the Bulge, the Rhine River crossing at Remagen and contact with the Russians on the Elbe River. The military experience prior to combat, the post-war situation in Europe and commentary about war, in the appendices, were added later. Veterans who were in I Company of the 39th Infantry have commented favorably about Nudge Blue acknowledging it to be a faithful description of their personal experience. Lavender's experiences in combat make for fascinating, insightful reading, and an excellent companion to the late Bob Baldridge's Victory Road, showing what it was like to be an infantryman in the 9th Division.

When Memories Nudge You Softly

A Compilation of Articles Written for the Witherell Times
Author: John P. Gawlak
Publisher: iUniverse
ISBN: 1462011381
Category: Biography & Autobiography
Page: 104
View: 3555
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“As we grow older, we all wander back in time. The time of our youth, where the peak of our powers knew no limits. We could see beyond the horizon. Mountains to climb presented no obstacles. We could outstrip the majesty of an eagle in flight. Is there a better way to celebrate the joy of your life than by reliving our memories, dreaming our dreams? Knowing that by sharing, you can love your way through anything.”

Just the Nudge I Needed


Author: Timothy M. Zuverink
Publisher: iUniverse
ISBN: 1491729864
Category: Fiction
Page: 232
View: 9050
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English as a Second Language instructor Trevor McCall lives with his cat in a studio apartment on the north side of Chicago. It's not a bad life but it's far from what Trevor pictured for himself at age 38. Not only is he struggling financially, he's also alone. And having been single for the last four years, he's beginning to fear it will become a permanent condition. Nice guys finish last, or so he's been told, and Trevor is definitely a kindhearted, contemplative soul. When not teaching, Trevor tries to fill his time with various cultural pursuits. And while fulfilling, he lacks that one special person to share it all with. One day Trevor and Scott-a musician he's befriended who has recently moved into his building-run into a stranger at their local pet supply store and Trevor can't keep his eyes off the handsome somewhat older man. By chance Scott later runs into the same man and decides to make contact on Trevor's behalf. It turns out he's a Greek-American named Nick who lives in their neighborhood. And he owns a beautiful Shiba Inu named Jefferson. Trevor himself spots Nick one night and from somewhere deep inside musters up the courage to approach. There is an instant rapport between them and soon they become romantically involved. Nick is everything Trevor has ever wanted in a partner, and although commitment is scary, Trevor knows that Nick is just the nudge he's needed to get his life moving forward again.

Denken hilft zwar, nützt aber nichts

Warum wir immer wieder unvernünftige Entscheidungen treffen
Author: Dan Ariely
Publisher: Droemer eBook
ISBN: 3426402092
Category: Psychology
Page: 320
View: 1723
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Die Logik der Unvernunft Wie gehen wir mit Geld um? Was bedeutet es uns? Warum sind so viele Menschen bereit, sich hoffnungslos zu verschulden? Und was treibt Banker, den Kollaps unseres Finanzsystems zu riskieren? In der erweiterten Neuausgabe seines internationalen Bestsellers zeigt Dan Ariely, wie unsere Entscheidungen gelenkt werden und weshalb wir in vielen Lebenssituationen zu unserem eigenen Nachteil handeln. »Ein ebenso amüsantes wie lehrreiches Buch.« Der Spiegel Denken hilft zwar, nützt aber nichts von Dan Ariely: im eBook erhältlich!

23 Lügen, die sie uns über den Kapitalismus erzählen


Author: Ha-Joon Chang
Publisher: C. Bertelsmann Verlag
ISBN: 3641041406
Category: Business & Economics
Page: 384
View: 7087
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Provokantes Debattenbuch über den Kapitalismus vor dem Hintergrund der aktuellen Weltwirtschaftskrise Mit seiner provokanten Streitschrift macht Ha-Joon Chang Front gegen die heiligen Kühe des Kapitalismus. In dreiundzwanzig Thesen und Gegenthesen analysiert er die Grundzüge der Marktwirtschaft des 21. Jahrhunderts, sagt, was sie ist und was sie nicht ist, was sie kann und was sie nicht kann. Dabei verbindet er ökonomischen Sachverstand mit gesellschaftlichem Scharfblick und Menschenkenntnis. Knapp, präzise und streitbar bietet Ha-Joon Chang dem Leser das Rüstzeug, die herrschenden Illusionen einer kapitalistischen Ökonomie zu durchschauen, ihre Möglichkeiten realistisch einzuschätzen und zum Wohle aller zu nutzen. Stellt elementare Lehrmeinungen der freien Marktwirtschaft in Frage.

Nudge Theory in Action

Behavioral Design in Policy and Markets
Author: Sherzod Abdukadirov
Publisher: Springer
ISBN: 3319313193
Category: Business & Economics
Page: 351
View: 9994
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This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.

The Art of the Nudge


Author: John Geraci
Publisher: N.A
ISBN: 9781943164134
Category:
Page: N.A
View: 3476
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The Art of the Nudge (TATN) is a step by step framework to: N - (K)now what you want to do or accomplish, and more importantly, WHY? U - Understand the current story being told by you and others in your organization. D - Develop a new story that empowers people and ignites their passion to take Action G - Give and tell this story often enough to inspire others to act with their maximum potential. E - Evaluate progress, celebrate success, and continue to Nudge or adapt.Within the framework of The Art of the Nudge, you will learn to believe in the untapped potential and power of your brain with some key pictures: The Iceberg, Superhighways and Dirt Roads, and the Elephant and Rider.Visualizing our TATN Framework as a car, we will introduce you to some key components and complementary tools: Personality Profiles as the tires, Story Gathering as the engine, and Nudges as the gas pedal, to help you powerfully utilize the framework.

Blink!

Die Macht des Moments
Author: Malcolm Gladwell
Publisher: Campus Verlag
ISBN: 3593405008
Category: Science
Page: 264
View: 6973
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Jeder kennt sie: Momente, in denen wir denken, ohne zu denken.Wir nennen sie Intuition oder Bauchgefühl. Aber sie sind viel mehr: Unser Gehirn arbeitet dann auf Hochtouren, um uns die richtigen Entscheidungen zu liefern. Malcolm Gladwell erklärt die Macht dieses Augenblicks und zeigt, wie wir unsere verborgene Intelligenz trainieren und besser nutzen können.

Wer denken will, muss fühlen

Die heimliche Macht der Unvernunft
Author: Dan Ariely
Publisher: Droemer eBook
ISBN: 3426415429
Category: Self-Help
Page: 368
View: 3531
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In seinem neuen internationalen Bestseller untersucht Dan Ariely unser Verhalten in der Arbeitswelt und im Privatleben. Sein überraschender Befund: Unsere Gefühle verleiten uns zwar häufig zu falschen Entscheidungen, doch insgesamt geht es uns oft besser, wenn wir den Verstand auch mal links liegen lassen.

Summary of Nudge: Improving Decisions About Health, Wealth, and Happiness by Mark Egan


Author: Readtrepreneur Publishing
Publisher: Readtrepreneur Publishing
ISBN: 1386554561
Category: Reference
Page: N.A
View: 4770
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​Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler and Cass R. Sunstein | Book Summary | Readtrepreneur (Disclaimer: This is NOT the original book, but an unofficial summary.) You make decisions every day. Learn how to make the right ones. Nudge will provide you with a system for making both simple and complex decisions. With a simple nudge, you will never make the wrong choice again. (Note: This summary is wholly written and published by readtrepreneur. It is not affiliated with the original author in any way) "The false assumption is that almost all people, almost all of the time, make choices that are in their best interest or at the very least are better than the choices that would be made by someone else." – Richard H. Thaler and Cass R. Sunstein Through a series of examples and using the results of decades-long behavioral research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein demonstrate that most of our decisions are influenced in a number of ways, which can lead us to making poor choices. By knowing how people's decisions are influenced, you will be able to learn how to make better choices and how to nudge the people around you in the right direction. Authors Richard H. Thaler Cass R. Sunstein stress the importance of understanding what influences our decision making process, in order to improve our decisions about health, wealth and happiness. P.S. Nudge is an extremely useful book that will help you make the right choices in life. By understanding the psychology behind making decisions, you will also be able to help the people around you and use this knowledge in your work. The Time for Thinking is Over! Time for Action! Scroll Up Now and Click on the "Buy now with 1-Click" Button to Grab your Copy Right Away! Why Choose Us, Readtrepreneur?  Highest Quality Summaries  Delivers Amazing Knowledge  Awesome Refresher  Clear And Concise Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book.