The Creative Curve

A great idea isn't a sudden light-bulb moment. It's taking something familiar and making it feel new.

Author: Allen Gannett

Publisher: Virgin Books Limited

ISBN: 0753548739

Category:

Page: 288

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Great ideas take something familiar and make it feel new. We've all heard the stories about creative geniuses -- the young Mozart who effortlessly overshadows the hardworking Salieri; Paul McCartney coming up with the tune for Yesterday in a dream one morning; JK Rowling finding inspiration for Harry Potter sitting on a train to London. What we aren't told is the real story behind such hits. In fact there is a science and method for mainstream success, whether writing a popular novel, starting a company or creating an effective marketing campaign, and in this book Allen Gannett - data wizard and successful entrepreneur -- reveals the four laws of creativity that are proven to work. New ideas are surprising at first, and slowly become familiar as we get used to them. Allan Gannett reveals there's a sweet spot between what feels familiar and safe to us, and what is innovative and new: the point of optimal tension between safety and surprise, similarity and difference. The people we think of as creative geniuses are people who understand this sweet spot instinctively; they know what people find familiar and reassuring, and they find ways to reinvent it fresh. Packed with stories and insights ranging from the team behind Dear Evan Hansen to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin starred chefs, The Creative Curve will help you spend less time on ideas destined to fail and more time on ideas that really break out. This book is for everyone, whether you're a business leader, a creative artist or a budding entrepreneur - and will teach you the secret to conceiving great ideas that can achieve major success.
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The Creative Curve

What is called creative genius is really the ability to understand the mechanics of
the creative curve and use it to engineer mainstream success. Regardless of the
industries they work in, the innovators I interviewed make use of shockingly ...

Author: Allen Gannett

Publisher: Random House

ISBN: 9780753548752

Category: Business & Economics

Page: 288

View: 724

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A great idea isn't a sudden light-bulb moment. It's taking something familiar and making it feel new. We’ve been told a lie about the nature of creativity. We're told stories about creative geniuses – the young Mozart who effortlessly overshadows the hardworking Salieri; Paul McCartney coming up with the tune for Yesterday in a dream one morning; JK Rowling finding inspiration for Harry Potter sitting on a train to London. What we aren’t told is the actual story behind such hits. In fact there is a science and method for mainstream success, whether writing a popular novel, starting a company or creating an effective marketing campaign, and in this book Allen Gannett – data wizard and successful entrepreneur – reveals the four laws of creativity that are proven to work. New ideas are surprising at first, and slowly become familiar as we get used to them. Allan Gannett reveals there’s a sweet spot between what feels familiar and safe to us, and what is innovative and new: the point of optimal tension between safety and surprise, similarity and difference. The people we think of as creative geniuses are people who understand this sweet spot instinctively; they know what people find familiar and reassuring, and they find ways to reinvent it fresh. Packed with stories and insights ranging from the team behind Dear Evan Hansen to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin starred chefs, The Creative Curve will help you spend less time on ideas destined to fail and more time on ideas that really break out. This book is for everyone, whether you’re a business leader, a creative artist or a budding entrepreneur – and will teach you the secret to conceiving great ideas that can achieve major success.
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Practical Guide to Palmistry

The creative curve or karate chop . shapes and what the palm or fingers
represent , we will find our client's virtues and defects . The creative curve or
karate chop This is the hand of reason and intuition . These people are energetic
and hard ...

Author: Santiago Bermejo Fernández

Publisher:

ISBN: 1855018667

Category: Palmistry

Page: 126

View: 541

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An introduction to palmistry with listings of personality traits associated with various configurations of lines, mounts, and valleys of the palm and shapes and textures of the hand and fingers.
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The Creative Guide to Flower Arranging

Insert two pieces of curved material so that they form a continuous lazy S - shape
or serpentine curve with the lower piece brought slightly forward so as not to
present a flat basis for your design . Fill in the outline with some transitional
material ...

Author: Edith Brack

Publisher:

ISBN: 1856481042

Category: Flower arrangement

Page: 95

View: 100

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Assessing the Creative Thinking Abilities of Children

Apparently Vernon was tapping what this writer has called " ability to formulate
causal hypotheses " in the Ask - and - Guess Test . The developmental curve for
this ability :: rises ; slowly and gradually in the early school years and reaches a ...

Author: University of Minnesota. College of Education. Bureau of Educational Research

Publisher:

ISBN: UCBK:C031682379

Category: Creative ability

Page: 66

View: 794

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The Creative Child and Adult Quarterly

Braun , P . H . ( 1973 ) . Finding optimal age groups for investigating age - related
variables . Human Development , 16 . 293 - 303 Buhler , C . ( 1935 ) . The curve
of life as studied in biographies . Journal of Applied Psychology , 19 , 405 - 409 .

Author:

Publisher:

ISBN: UVA:X001194876

Category: Arts

Page:

View: 870

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The creative week a secular exposition of the Mosaic record of Creation the Book of Genesis by the author of Commentaries on the Georgics of Virgil and other works

Creative week. Moreover : rainbows are not confined to day and the sun ; there
are lunar rainbows by night - more faint ... A complete circle — not a mere curve --
showing the prismatic colours , may occasionally be seen round the flame of a ...

Author: Creative week

Publisher:

ISBN: OXFORD:600098511

Category:

Page:

View: 297

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The Creative Reader

Here , too , was the terrifying fixed curve of the infinite , the creeping curve of logic
which at last must become the final signpost at the edge of nothing . After that the
deluge . The great white light of annihilation . The bright flash of death . j .

Author: Reginald Eyre Watters

Publisher: New York : Ronald Press

ISBN: UCAL:B3554704

Category: Literature

Page: 992

View: 690

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Soviet Education

When he constructed the curves of development of these two types of abilities , it
turned out that the taskperforming curve rose slowly and soon reached its limit ,
while the creative curve rose sharply and practically without limit . By focusing ...

Author:

Publisher:

ISBN: UVA:X001498584

Category: Education

Page:

View: 497

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The Psychology of Art The creative art

He destroys that break in the line ( soon to become fluting ) by which we can
promptly recognize any work of the later Gothic period . He it was who originated
that elongated curve ( lasting for nearly four centuries ) which was to result in the
 ...

Author: André Malraux

Publisher:

ISBN: UOM:49015002077668

Category: Art

Page: 223

View: 168

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Savitri

The creative curve of evolution shows itself from the objective to the inward , from
the inward to the spiritual with many turns and cycles . Sri Aurobindo
reconstitutes the epic tradition for the present . Within the traditional twelve - book
form he.

Author: Ram Krishna Singh

Publisher:

ISBN: UOM:39015047659902

Category: Spiritual life

Page: 164

View: 847

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Study of Savitri, a philosophical poem, by Aurobindo Ghose, 1872-1950.
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Littcrit

The creative curve of Sri Aurobindo , as also of Emily Dickinson , starts from the
objective to the inward , and from the inward to the spiritual , with characteristic
turns and cycles . By turning within , poets seek to bring a spiritual order out of the
 ...

Author:

Publisher:

ISBN: UCAL:B3565554

Category: Criticism

Page:

View: 899

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Home Furnishings Executive

We have kicked the stuffing out of How did we lose the magic wand that inspired
the the creative curve . We are trapped in our patterns , like spirit of our youth ?
What made the helpless fly in the spider's those nursery rhymes so speweb .

Author:

Publisher:

ISBN: UOM:35128001650801

Category: Furniture industry and trade

Page:

View: 809

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The Creative Process

Author: Broude Brothers, Limited

Publisher: Broude Brothers Limited

ISBN: STANFORD:36105004253659

Category: Composition (Music)

Page: 319

View: 220

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The Dream of the Earth

... of the universe itself . If in recent centuries we have sought to collapse this
larger creative curve within the horizons of our own limited being , we must now
understand that our own well - being can be achieved only through the well -
being of ...

Author: Thomas Berry

Publisher:

ISBN: UCSC:32106015691063

Category: History

Page: 247

View: 360

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Essays discuss the Earth's evolution, our changing relationship with the planet, the ethics of ecology, and the future of the world
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The Creative

The inventions pour out of research centres all over the world in a rising curve
that will clearly not flatten out until we are truly independent on this earth , freed
not only from the mechanics of survival but from the depressing attachment to ...

Author: Sidney Bigman

Publisher:

ISBN: STANFORD:36105039423996

Category: Bible

Page: 303

View: 744

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The Creative Encounter

It seems to me , however , to be more accurately realistic to suggest that the
sustained religious experience recurs on a curve of high frequency and of such
constancy as to cause the mood and the quality of the religious experience to
become ...

Author: Howard Thurman

Publisher:

ISBN: UCSC:32106005232308

Category: Experience (Religion)

Page: 153

View: 767

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The Creative Process

While we capitalize on our lessons learned , Sweden can also benefit from
SEMATECH ' s experiences and avoid the steep learning curve . MCC Our third
model is the Microelectronics and Computer Technology Corporation ( MCC ) .
MCC is ...

Author: Lars Gustafsson

Publisher:

ISBN: IND:30000045717844

Category: Creation (Literary, artistic, etc.)

Page: 238

View: 567

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The Creative Process

Then I really learned what life , what powerful life has been put into every curve ,
every motion of a great picture . Purity of spirit , sensitive awareness , intense
eagerness to portray an inward vision , how it all comes . The English water ...

Author: Brewster Ghiselin

Publisher:

ISBN: 156861229X

Category: Creation (Literary, artistic, etc.)

Page: 439

View: 563

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The Creative Expression

I had a dream about a wonderful mural which was walls , and the walls up at the
ceiling would curve so the mural would continue on the ceiling , you know . It was
the most grandiose mural you ever saw in your life . But typically I don ' t dream ...

Author: Stanley Rosner

Publisher:

ISBN: UOM:39015002237686

Category: Creation (Literary, artistic, etc.)

Page: 383

View: 539

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